Tag: Advertising

Patanjali Ayurved’s misleading ads case: Kerala Court issues a bailable warrant against Baba Ramdev and Acharya Balkrishna

The arrest warrant was issued against Baba Ramdev and Acharya Balkrishna over them failing to attend a court hearing scheduled earlier this month.

This development comes after the Supreme Court warned States and Union Territories of contempt of action for not initiating proceedings against companies and individuals, who were responsible for misleading advertisements.

Modi, a master marketer: Martin Sorrell praises India’s strong global presence

Martin Sorrell, executive chairman, S4 Capital has said Indian Prime Minister Narendra Modi understands branding and is a great ad man

Sorrell’s enthusiastic endorsement underscores India’s growing importance on the global stage, driven by its economic resilience, strategic positioning, and strong leadership.

The shrinking middle: What a spate of agency consolidations means for the ad industry

The mergers of today may be a prelude to even larger changes in the years to come, as agencies are forced to navigate a rapidly evolving and increasingly competitive landscape.

The mergers of today may be a prelude to even larger changes in the years to come, as agencies are forced to navigate a rapidly evolving and increasingly competitive landscape.

Over 25% audience of Indian titles on Prime Video comes from outside India: Sonal Kabi

Sonal Kabi, Director & Head of Marketing, Prime Video, India, spoke about the fact that with localisation, Indian content has actually gained fans worldwide, and over 25 percent audience of Indian titles on Prime Video comes from outside India.

Sonal Kabi, Director & Head of Marketing, Prime Video, India, delved into various aspects of story selection and marketing innovation in streaming, while highlighting Prime Video’s role in taking Indian stories to global audiences.

Cannes Lions 2025: Josy Paul appointed Jury President of Sustainable Development Goals

Josy Paul had pioneered the idea of brand movements with the philosophy 'Create acts, not ads! He and his team won the inaugural Glass Lion Grand Prix at Cannes in 2015 for Whisper ‘Touch The Pickle’.

This year’s Jury Presidents also include Ali Ali, co-founder and film director, Good People Films, representing Egypt on the line-up for the first time, as the Film Craft Lions Jury President.

Blinkit sets up temporary store at Maha Kumbh Mela to serve millions of pilgrims

The 100-square-foot store is strategically located to ensure fast delivery of essential items across key areas such as Arail Tent City, Dome City, ITDC Luxury Camp, and Devrakh.

The 100-square-foot store is strategically located to ensure fast delivery of essential items across key areas such as Arail Tent City, Dome City, ITDC Luxury Camp, and Devrakh.

District collectors instructed to remove advertisement boards on highway roads

As mentioned by the Coimbatore Consumer Cause Secretary K.Kathirmathiyon, the directive was issued based on the consumer body raising the issue with the department. (Image Source: Mera hoardings)

The Coimbatore Consumer Cause Secretary K.Kathirmathiyon had stated that such advertisements had appeared on the roads, which violated the norms set by the Indian Road Congress.