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Digital media industry rejoices as BCCI sets digital base price higher than TV for bilateral matches

In addition to the exclusive 24-hour pre-sale window, Mastercard cardholders will be able to avail a number of benefits. (Image by @BCCI via Twitter)

The e-auction for the media rights, scheduled for August 31, is expected to witness fierce competition between media giants Disney Star, Viacom 18, and Sony Pictures Networks India, as they vie for both TV and digital rights.

Megalodon set ups AI-based production house

The announcement of Megalodon Productions was accompanied by the release of AI concept film teaser video - The Creepdale, masterfully crafted using cutting-edge AI tools.

With the advent of Megalodon Productions, the company now envisions a collaboration with production houses, movie producers, OTT platforms, and brands, revolutionizing the art of storytelling and audience engagement.

BARC expands audience measurement system, adds 25,000 panel homes in 2022

The recent decision was taken under the provisions of the Information Technology Act, 2000 in consultation with other Ministries/Departments of the Government of India, and domain experts specializing in media and entertainment, women's rights, and child rights. (Representative Image: Glenn Carstens-Peters via Unsplash)

The system is reportedly all set to add another 20000 odd homes to the panel in the next three years.

Goibibo adds a quirky spin to #FriendsWithBenefits with its new Friendship Day campaign

The campaign also addresses the quest for finding friendships that come with more benefits than one, emphasizing the concept of shared travel experiences and rewards.

Goibibo introduces a new way to earn more GoCash and fulfil travel checklists.

Redseer: India will likely have 40 IPO-ready startups by FY25

In contrast to FY21, nearly twice the number of Indian unicorns are on their way to profitability in FY23. (Representative Image: Mika Baumeister via Unsplash)

Indian startups have been focusing on profitability, weathering through macroeconomic headwinds and a funding winter. The result of which the partner at Redseer, Rohan Agarwal says will be a sizable pipeline of IPO-ready companies in the next 5 years.

Rediffusion appoints Dipty Gurjar to lead Bombay client servicing function

Gurjar with over 15 plus years of experience across India and Australia; having worked on a varied brand categories.

Previous to Rediffusion, Gurjar has worked in India with agencies such asThe Womb, Leo Burnett, Havas Media (earlier known as Euro RSCG) etc. and agencies like Chameleon and Impact in Australia.

WPP enters into a global strategic partnership with Spotify

Currently, the most used technologies to unlock creativity among leaders are collaboration platforms (65%), visual communication (64%), and data visualization tools (56%). (Representative Image: Ashkan Forouzani via Unsplash)

As part of the partnership, Spotify will become the first digital audio platform to be integrated directly into WPP’s products and solutions.

Rajya Sabha passes the Press and Registration of Periodicals Bill, 2023

On a consolidated basis, Dainik Bhaskar's net profit crumbled to Rs 52.3 crore in Q4 FY25 (Representational image via Unsplash)

New Bill introduces registration for periodicals, empowers press registrar general and sets penalties for non-compliance.

Explained: What are the GST Council’s tax recommendations for online gaming?

In the letter, Chandra alleged that hasty steps are being taken in the merger process and the SEBI investigations do not bother him as much as the timing of the new notice. (Image via Twitter)

The 51st GST Council meeting on August 2 approved 28% GST on online gaming on full face value, clearing doubts and confusion surrounding the matter.

Zomato Q1 Results: Food aggregator posts first ever profit at Rs 2 cr as delivery margin jumps

Zomato’s shares have been included in the National Stock Exchange’s futures and options (F&O) segment as of November 29, 2024

Zomato Q1 Results: The company had been guiding for profitability before but they have done it a quarter before the specified timeline. CFO Akshant Goyal expects its business to remain profitable going forward. “We believe we will continue to deliver 40 percent+ YoY topline (Adjusted Revenue) growth for at least the next couple of years.”