Month: January 2025

Dentsu India Media Practice adds 80 brands in 2024, delivers 10% growth in billings

Dentsu India’s Media Innovations and Solutions team delivered and executed work across branded content, influencer marketing, gaming, and sports. This led to a 4X delta in the business. (Image Source: Passionate in Marketing)

New client wins included General Insurance Council, LG Electronics, SKECHERS, Akasa Air, Vero Moda, Flipkart, Myntra, Sintex, Amazon Seller Services, CK Birla Healthcare, Kotak Mutual Fund among others.

Bharat Mobility Global Expo 2025: Over 90 launches on the first two media days at Bharat Mandapam

BMW India launched the all-new MINI Cooper S John Cooper Works Pack at an ex-showroom price of Rs. 55,90,000 and BMW X3 at an ex-showroom price of Rs. 75,80,000 – Rs. 77,80,000. (Image Source: CMV360)

Various advanced vehicles, cutting-edge mobility solutions, and the latest components were showcased ranging from super bikes, cars, to buses and even ambulances.

AI slogan showdown at WEF 2025 in Davos

This year's theme, 'Collaboration in an Intelligent Age,' underscores the transformative role of artificial intelligence (AI) in shaping the future while tackling pressing global challenges. (Image: CGTN)

World Economic Forum’s annual meeting highlights ‘Collaboration in an Intelligent Age,’ with AI driving conversations amid global geopolitical and economic challenges.

HDFC Life awards integrated media mandate to OMD India

The partnership with OMD India will not only build upon this legacy of customer-centricity and empowering millions through financial empowerment and inclusion but also help the brand continue to strengthen its footprint and accelerate the growth trajectory of its business.

The agency will be taking charge of the consolidated media strategy for the brand spanning offline and online channels.

Hindware appoints Nirupam Sahay as CEO

Nirupam Sahay has handled B2C and B2B businesses, and grown market share and profitability in both high growth and declining businesses.

In his new role, Nirupam Sahay will lead the brand’s Sanitaryware, Faucets, Tiles, Kitchen Appliances and Home Appliances businesses.