April 2024 – Page 38 – storyboard18

Election countdown: BJP and Congress splurge crores on Google and Meta ads ahead of Lok Sabha polls

In the last week alone, Bharatiya Janata Party (BJP) and Congress together spent close to Rs 8 crore on Google and Meta ads.(Photo by Marvin Meyer on Unsplash)

Last-minute spending frenzy on digital platforms sees BJP and Congress leading the charge, while affiliate pages on Meta outspend major political players.

Wipro appoints Malay Joshi as CEO of Americas 1

Malay Joshi began his career at Wipro as regional manager - comms, media and entertainment industry, Europe, and went on to hold various roles in different capacities.

Malay Joshi succeeds Srinivas Pallia, aka Srini Pallia, who has been elevated to the position of managing director and CEO of Wipro.

Ogilvy’s Hephzibah Pathak, ITC’s Anushree Ghosh, BBH India’s Parikshit Bhattaccharya among Cannes Jury

The Glass Lion recognises work that implicitly or explicitly addresses issues of gender inequality or prejudice, through the conscious representation of gender in advertising.

The Awarding Jury represents the global industry’s leading talent from a diverse range of disciplines, from across 54 markets – the highest number of markets ever represented on the Awarding Jury.

SEBI says ‘no action’ against Zee’s Subhash Chandra until April 30

Under the Insolvency and Bankruptcy Code (IBC), 2016, RPs are appointed by the tribunal to carry on the financial affairs and process the claims against a person admitted to the insolvency resolution process.

Chandra has been asked by a bench led by Justice G.S. Kulkarni and Justice Firdosh Pooniwala to file a rejoinder.

L’Oréal India appoints Raagjeet Garg as director – consumer products

In his new role, Raagjeet Garg will be responsible for the accelerated growth of L’Oréal India CPD which houses L’Oréal Paris, Garnier, Maybelline New York, and NYX Professional Makeup.

Raagjeet Garg will take over from Pankaj Sharma, who has been elevated to Managing Director – Consumer Products Division, L’Oréal Australia and New Zealand.

L’Oreal India’s Pankaj Sharma elevated to MD – Consumer Products Division for Australia, NZ

Pankaj Sharma was previously Director – Consumer Products Division (CPD) for L'Oréal's India market.

Raagjeet Garg will take over from Pankaj Sharma as Director – Consumer Products Division (CPD) for the beauty major’s India market.

Smriti Irani races ahead of Mamta Banerjee, Nirmala Sitharaman as Gen Z’s popular female political choice: Hunch

Around 85.3 percent of the respondents support implementing a mandatory retirement age for politicians. This result underlines the young generation’s desire for a more dynamic political landscape, advocating for fresh leadership beyond entrenched incumbents. (Image source: X)

As per Hunch, Prime Minister Narendra Modi holds strong favor among 61.8 percent of Gen Z individuals, according to feedback from over 20,000 respondents. Additionally, a substantial 65.9 percent perceive him as the most formidable candidate.

Premji Invest to fund $50-$70 million in Canva

oday over 120 Indian creators are now participating in the Canva Creator Program, and India’s Canva for Freelancers community has 240,000 members—a testament to the growing demand for visual communication among knowledge workers and freelancers in the country.(Image sourced from Canva's website)

This is part of Canva’s recent secondary market sale, where shares worth $1.6 billion changed hands between existing and new shareholders, at a valuation of $26 billion.

Edtech layoffs: Scaler cuts several jobs in sales and marketing department

Catz in his call, did not talk about how the business will be brought to a halt. (Representative Image: Tarik Haiga via Unsplash)

The Tiger Global-backed edtech firm Scaler initiates layoffs that will impact 10 percent of total workforce in sales and marketing departments.

TCS elevates Ashish Babu to chief marketing and communications officer for global markets

Ashish Babu, who began his career at Genesis Burson Marsteller, has gone on to work across Hanmer MSL, Weber Shandwick and Tata Sky.

In his new role, Ashish Babu will be leading strategic initiatives across North America, Europe, UK, MEA, Latam, Japan, ANZ, and APAC to drive TCS’ brand, reputation, and growth in diverse markets.