Digital – Page 15 – storyboard18

Dabur India’s Rajiv Dubey explains how honey regained consumer trust with AI

Rajiv Dubey, Dabur India's VP in Marketing

‘Dabur India is placing significant emphasis on AI technology, including research demand forecasting, marketing, advertising, and optimizing spending,’ says Dabur India’s VP in Marketing, Rajiv Dubey

Media leaders weigh the promise and perils of Artificial Intelligence in Media at Storyboard18 DNPA Conclave

From (L to R) Mariam Mammen Mathew, CEO of Manorama Online, Puneet Jain, CEO of HT Digital, Puneet Singhvi, CEO, of Newtwork18 (Digital), and Anil Malhotra, Head - Public & Regulatory Affairs, Zee Media Corporation

At the second edition of Storyboard18 DNPA Conclave in New Delhi, experts weighed in on the benefits and drawbacks of Artificial Intelligence adoption in media

Global top researchers involved in assessing 67 proposals for domestic AI foundational model: Abhishek Singh, MeitY

Abhishek Singh, Additional Secretary, Ministry of Information and Technology said that the Ministry will evaluate and assess each of the 67 proposals in a month, at Storyboard18 DNPA Conclave 2025.

Speaking at Storyboard18 DNPA Conclave 2025, in New Delhi on February 27, Abhishek Singh, Additional Secretary, Ministry of Information and Technology, talks about the importance of AI literacy and how the Ministry is working with other departments, including Prasar Bharati, to share datasets to build its own LLM for India AI mission.

MeitY Secretary S. Krishnan on AI enforcement and news publishers’ role in driving quality content: Storyboard18 DNPA Conclave

S Krishnan, Secretary of the Ministry of Electronics and Information Technology (MEITY), Government of India

Speaking at Storyboard18 DNPA Conclave 2025, in New Delhi on February 27, MeitY Secretary S Krishnan discussed the need of effective monitoring of AI regulation and how India’s stance on AI balances innovation with safeguards against potential harms.

Without fair compensation, quality journalism will be compromised: Sanjay Jaju at Storyboard18 DNPA Conclave

"Govt is looking at a range of regulatory reforms which will allow for modernisation, inclusivity and fair play in the industry," said Sanjay Jaju at Storyboard18 DNPA Conclave 2025, in New Delhi on February 27.

Speaking at Storyboard18 DNPA Conclave 2025, in New Delhi on February 27, Sanjay Jaju, Secretary of the Ministry of Information and Broadcasting, delivered a special address on the need for a transparent revenue sharing mechanism to protect the integrity of journalism in the digital age.

Paytm partners with Perplexity to bring AI-powered search to millions in India

As India's digital economy grows, the demand for instant and reliable information to support informed decision-making is increasing—whether for managing finances, exploring market trends, or making daily choices.

Paytm is addressing this by integrating AI-powered search into the Paytm app, allowing users to ask everyday questions.

Airtel confirms merger underway with Tata Group for DTH business

Airtel is expected to acquire Tata Play at a valuation similar to that of the Temasek deal.

“The above (merger) is at a discussion stage only,” the Bharti Airtel said in an exchange filing on February 26.

Donald Trump orders more government layoffs as Musk pushes spending cuts

The cuts will target veteran civil servants after earlier rounds focused on probationary workers with fewer job protections.

A new memo instructed agencies to submit proposals by 13 March for a “significant reduction” in staffing, though no specific numbers were given.

Washington Post Opinion Editor resigns as Jeff Bezos shifts editorial policy

In a message to staff, Jeff Bezos stated that while other topics would still be covered, opinions opposing these core values would no longer be featured in the paper.

Bezos had invited him to lead the new direction but made it clear that full commitment was required.

Skepticism looms over YouTube ‘Shorts’ despite aggressive push

Beyond competing with its formidable rival—Meta's Instagram Reels, which has quickly taken the lead in the short-video space—YouTube 'Shorts' is also facing scrutiny from advertisers over its effectiveness and brand safety.

Concerns over content safety and ad effectiveness temper marketers’ enthusiasm, even as YouTube ramps up efforts to challenge Instagram Reels.