Zee’s ad revenue down; Punit Goenka hopes Budget 2025 will revive consumption cycle, spur ad growth

This strategic move aims to bolster Zee Media's financial flexibility and is aligned with the External Commercial Borrowing (ECB) guidelines issued by the Reserve Bank of India.

Zee’s ad revenue declined to Rs 940 crore. Domestic ad revenue came in at Rs 880 crore, down 10.8 percent YoY as softness in the overall ad environment continued.

Viva La Brand-volution: Coldplay’s 2025 India tour sees a marketing mayhem

Coldplay’s Mumbai leg has proven to be more than just a concert—it's a canvas for brands to connect with fans in unexpected and engaging ways. (Image: GQ India)

From creative social media posts to vibrant billboards, brands seized the moment to capitalize on Coldplay’s long-awaited India tour, adding extra colour and ‘paradise’ to the musical event.

From Diljit Dosanjh to Coldplay, concert fever rises: Is it a new era for concerts, brands, and artists?

Coldplay band's lead singer Chris Martin performs at Mumbai's DY Patil stadium on 21 January.

From foreign artists to homegrown stars, live concerts are transforming India’s entertainment landscape, offering brands a stage for new opportunities and fans an unforgettable experience.