The campaign was devised in collaboration with creative agency Talented and various media partners, led by Coral Media.
Author: Sakina Kheriwala
Swiggy Instamart scales up to 76 cities, plans to launch standalone app
Quick-commerce platform eyes greater user adoption and convenience with both unified and separate app offerings.
Salt Brand Solutions appoints Sagar Mahabaleshwarkar as executive director
Sagar Mahabaleshwarkar has led numerous award-winning campaigns, translating innovating ideas into mass media advertising, retail design, and experiential concepts.
Maha Kumbh to generate Rs 2 lakh crore in economic growth: CM Yogi Adityanath
Uttar Pradesh Chief Minister outlines massive economic impact of the 2025 Maha Kumbh and the event’s global significance.
Gen Z and Millennials unveil the 10 most cringeworthy office jargon
New research shows younger workers are rolling their eyes at dated corporate jargon—here’s why.
Google must face mobile phone privacy class action, possible August trial
The tech giant failed to persuade a federal judge to dismiss a privacy class action accusing it of collecting personal data from people’s cell phones even after they opted out of tracking.
Pritish Nandy, eminent poet and journalist, passes away at 73
Pritish Nandy produced popular titles such as Jhankar Beats, Meerabai Not Out, Shaadi Ke Side Effects, Ugly Aur Pagli, and Pyaar Ke Side Effects.
India logs 9.2 bn kilometers with Uber in 2024: Report
India’s ride-hailing patterns reached new heights last year, with Kochi riders receiving the highest average driver ratings. Meanwhile, Mumbai led the way in late-night trips, and the iconic Taj Mahal stood out as the top Uber Intercity tourist destination.
Pride Lands in your wardrobe and beyond: Disney’s roaring new Lion King merch
From gold jewellery to peanut butter, Disney Consumer Products India turns up the nostalgia with Mufasa-themed goodies for everyone.
WPP mandates four-day office workweek for global workforce starting April
New policy signals a shift from pandemic-era flexibility as WPP emphasizes the value of face-to-face creativity and collaboration.