YouTube, Netflix, Prime Video smash records in Dec 2024, fueled by Christmas holiday, football

Older viewers tend to watch a lot more total TV than their younger counterparts, so the 75% U.S. viewers 65+ spend with linear TV adds up to a lot more hours. There is a similar trend in Thailand with all media types having greater total reach with older audiences than younger generations.

According to Nielsen’s The Gauge report, Thanksgiving and Christmas holidays remained the key drivers, contributing a 4 percent rise in overall time spent watching television compared with November 2024.

HUL acquires 90.5% stake in premium beauty brand Minimalist

HUL will also make a primary infusion of Rs 45 crore and plans to acquire the remaining 9.5% shareholding of Uprising Science in the coming two years.

HUL will acquire 90.5% stake in the company through a combination of secondary buyouts and primary infusion with a path to acquire the balance stake in two years

Netflix’s ad plan pays off: 55% of Q4 sign-ups opt for ad-supported option

With a user base surpassing 300 million globally, Netflix is now aiming for $11.04 billion in revenue in Q2, and up to $44.5 billion by year-end, underscoring its confidence in a diversified and evolving business model.

Netflix’s revenue grew 16 percent to $10.2 billion in 2024 on the back of ad revenue growth and subscriber additions