Godrej Consumer Products stated that it will remain focused on three key areas in the current fiscal year- high single-digit Standalone underlying volume growth (UVG); high-single digit Indonesia UVG and mid-teens consolidated EBITDA
Author: Mansi Jaswal
Festive ads surge | Jamba to debut in Mumbai | Women in marketing face challenge
Storyboard18 brings you top five news updates from the world of advertising, marketing and business of brands.
Gig workers face exploitation, only Urban Company, bigbasket ensure minimum wage: Report
According to the Fairwork India team, Zomato, Swiggy, Urban Company, and bigbasket scored 6 out of 10 points creating favourable working conditions for gig workers
Women in marketing roles have come far, but still have a long way to go
What’s working in their favour of late, though, is increased demand for women in these key roles, leading to better pay
Nykaa posts strong Q2 performance, beauty revenues soar
According to FSN E-Commerce Ventures Limited which operates the Nykaa brand, the beauty vertical delivered ‘robust’ net revenue as well as net sales value (NSV) growth of mid-twenties, with a higher GMV growth
Local brands thrive amid Aatmanirbhar Bharat push; 45% of consumers prefer homegrown F&B products
Deloitte’s ‘SPURring growth in FMCG’ report revealed that 45 percent of Indian consumers prefer purchasing local brands over global ones for food and beverage products
India Gate Foods assigns digital creative duty to Ogilvy India
KRBL said Ogilvy’s selection is based on the ad agency’s expertise in digital strategy, creative storytelling, and data-driven marketing
Temp Tactics: Logistics, e-comm firms scaling up gig workforce this festive season
Some platforms have started introducing incentives to retain a skilled gig workforce for future festive seasons.
IPO-bound Swiggy to sponsor Shark Tank Season 4; Rival Zomato’s CEO ‘kicked out’ from show
Swiggy is close to finalizing the deal to sponsor the fourth season of Shark Tank India for Rs 25 crore.
Big blow to Mamaearth by UAE court | Liquor brands hike ad spends | W+K shuts Mumbai office
Storyboard18 brings you top five news updates from the world of advertising, marketing and business of brands.