He joins the firm from OnePlus India where he served the company as marketing director, category, and brand management.
Author: Kashmeera Sambamurthy
Meta Appoints Vikas Purohit as Head of Global Business Group in India
Purohit will head Meta’s work with India’s largest businesses and the agency ecosystem.
S4 Capital’s Sir Martin Sorrell: India is increasingly seen as an alternative to investment in China
Martin Sorrell, currently Executive Chairman of S4 Capital and former CEO of WPP shares his views on how the past year’s woes and opportunities shaped the advertising and media landscape.
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Keep up with all the key business wins and the account movements.
CXO Moves at Zomato, OYO, AnyMind Group, Dentsu India and more
Executive moves in the world of brands and agencies. Find out who’s moved up, in and out.
Bookstrapping: A fresh plea for 2023 – Why you must read!
Now most things worth reading are chargeable even online. Why not pick up a book?
Motilal Oswal Group’s Raamdeo Agrawal: Goodwill takes 25 years to build, but takes 25 minutes to destroy
At the launch of ’10X your business’ written by JumboKing Foods MD Dheeraj Gupta, we caught up with Gupta and Motilal Oswal Group’s Raamdeo Agarwal to talk about collaborative growth and the power of franchising.
Marketing Recoded – Season 2 ft. PepsiCo India’s Saumya Rathor
Saumya Rathor, category lead, Pepsi Cola, PepsiCo India, talk at length about traits that every modern marketer should possess and more.
Weekly Shorts: Top Indian brands on Instagram; tips to enhance influencer marketing strategies
What’s buzzing in influencer marketing and the creator ecosystem? What’s the next big thing coming down the line? Catch the big trends and hot topics in our weekly shorts.
Five ad jingles by the exemplary musician AR Rahman
These nostalgic ad jingles reflect the musician’s signature style and remind us once again that ARR is indeed a champion when it comes to music.