Chairman, president, and chief executive officer of Adobe, Shantanu Narayen, on the company’s vision to engage experience-led growth for brands, enrich creativity through its AI tools.
Author: Kashmeera Sambamurthy
MX Player’s Nikhil Gandhi quits the Times-owned streamer
Nikhil Gandhi’s departure from MX Player coincides with the company’s acquisition talks with Amazon.
Adobe bets big on generative AI; announces new services and partnerships with Accenture, NVIDIA
At Adobe Summit 2023, the company debuted new Adobe Sensei GenAI services, including Adobe Firefly – a new family of creative generative AI models. We bring you the highlights.
Quick Take: Is JioCinema’s free streaming of IPL attracting advertisers to concentrate on one platform?
The availability of free IPL streaming on JioCinema is proving irresistible to advertisers this year, leading to a shift in focus towards the platform and the potential for some marketers to exclusively choose JioCinema for their IPL ad spends.
Dalveer Singh quits WPP-owned GroupM’s Dialogue Factory
Dalveer Singh has been associated with the group for 14 years. He was responsible for shaping GroupM’s experiential marketing agency Dialogue Factory.
Media Mavens: ‘Media planning is about capitalising consumer trends and unearthing unique opportunities,’ says Alliance’s V Narayanan
V Narayanan, CEO of Delhi-based Alliance, believes the new formula – C (Creative) x D (data) = CE (Consumer Experience), will change how media planning works.
Starbucks CEO Howard Schultz steps down, Laxman Narasimhan assumes leadership ahead of schedule
The announcement of his official appointment has come as a surprise, as Starbucks had previously indicated that the transition would not be complete until the end of March, with Narasimhan assuming full duties in April.
Rajasthan Royals announces Luminous Power Technologies as IPL 2023’s Title Sponsor
Luminous Power Technologies, the power and solar solutions brand will feature on the front of Rajasthan Royals’ official playing kit.
Mullen Lintas appoints L&K Saatchi & Saatchi’s Sharon Picardo as executive director
Sharon Picardo comes with 22 years of experience as a P&L head and brand strategist.
Carat India appoints Wavemaker’s Simantini Ghosh as VP – Content
Simantini Ghosh’s last position was as the regional head – South, content at Wavemaker where she led content campaigns along with multiple strategic partners.