Indrani Bose – Page 87

HEINEKEN’s United Breweries launches Queenfisher to celebrate sisterhood

Shot by Avani Rai, every page has a QR code which upon scanning shows the unique moments of sisterhood of that circle as captured in films by the director Kopal Naithani.

The initiative celebrates moments of sisterhood across all groups of friends, activated through touchpoints, curated experiences and a new lager beer.

Joy Personal Care ropes in Shah Rukh Khan as brand ambassador

As soon as the news of Khan being admitted to the hospital began doing the rounds, netizens and fans on social media wished for his speedy recovery.

Leveraging its two-year partnership as an associate sponsor of the Kolkata Knight Riders, Joy Personal Care aims to maximize visibility and impact during this event.

An app for carpenters; Greenpanel launches Greenpanel Mitr as part of its Loyalty Program

Accessible to carpenters and contactors across India, the app will be available in Hindi, English, Tamil, Telugu, Kannada and Malayalam.

The application helps the brand to engage and interact better with their strong network of influencers (carpenters and contractors) and turn them into brand loyalists

Hero FinCorp unveils new brand identity for Rising Bharat

Abhimanyu Munjal, Jt. Managing Director & CEO, Hero FinCorp, expressed, "India's growth story is not just about numbers; it's about the resilience, innovation, and aspirations of its people, shaping a vibrant tapestry of progress known as Bharat. Our visual evolution is aimed at serving Aspiring Bharat; providing the Confidence to Make it Happen"

The new brand identity and logo symbolise the company’s evolution mirroring that of the nation.

BluSmart appoints Aditi Shukla as President of Corporate Development

Aditi Shukla, President, Corporate Development, BluSmart, stated, “I am excited to join BluSmart at this stage of the journey as we build an integrated energy – infrastructure - mobility & technology business in line with our vision to ‘Decarbonise Mobility at Scale’”.

In her new role, Aditi Shukla is spearheading strategic initiatives for BluSmart across fundraising, strategic partnerships, and will work closely with the co-founders on organic and inorganic growth opportunities.

R K Swamy stock makes tepid debut, lists at 13 percent discount

The fund is aimed at backing founders bringing in innovative tech and pushing the boundaries of the sports and gaming ecosystem.(Representative Image: Markus Winkler via Unsplash)

R K Swamy IPO: The price band for the issue has been fixed at Rs 270-288 per share.

Perfect Corp on beauty tech, supporting women-owned small beauty brands and retailers and more

Through the AI Skin Analysis, consumers can scan their faces, identifying up to 14 skin concerns. This data enables skincare brands to offer personalized product recommendations and tailored skincare routines, effectively addressing individual need. (Image sourced from Perfect Corp website)

Tanuj Mishra, Country Head, Perfect Corp takes us through Perfect Corp’s journey, supporting women-owned small beauty brands and retailers, elevating the beauty tech industry and more.