Reliance Retail – storyboard18

Premium chocolate brands boost AdEx amid Indian festive season

Premium brands in the fast-moving consumer goods sector are growing at roughly twice the pace of their non-premium counterparts in India.

These Premium chocolate brands have increased their ad budgets by an average of 8-10% to expand reach and boost sales.

Reliance Retail Ventures Limited (RRVL) Director Isha Ambani at the 47th Annual General Meeting of Reliance Industries Limited (RIL)

Reliance Retail Ventures Limited has also planned to extend the Milkbasket, a daily delivery service of essential products, to new geographies.

A round-up of executives who moved up, in and out. (Representational image: James Ree via Unsplash)

All the key executive moves in the world of brands.