Tag: Digital

FICCI EY Report: 51 percent of total ad spends in Digital media

Mayank Pravinchandra Shah, vice president, Parle Products, stated, "Parle Products has been associated with IPL since the year of its establishment, which is 2008. Barring probably one or two seasons in between, we may not have looked at it because when you talk about a platform like IPL, we don't do it for the sake of sustenance or regular advertising. It's more of an impact-creating property." (Representative Image: Alexander Shatov via Unsplash)

Advertising is 0.33 percent of India’s GDP. Traditional media advertising was flat, while new media drove the growth in advertising in 2023, as per the FICCI EY Report on the Indian Media and Entertainment (M&E) industry.

Shantanu Deshpande of Bombay Shaving Company says don’t judge Gen Z as ‘flippant and entitled’

The founder highlights a common mistake made by managers, including Deshpande himself, which involves imposing their value system on Gen Z employees.

The founder and CEO of Bombay Shaving Company highlighted common mistakes made by senior individuals in managing and nurturing Gen Z in the workplace, which often leads to inaccurate assessments.

Former Twitter execs, Parag Agarwal sue Elon Musk for over $128 million in severance

The executives said Musk showed “special ire” toward them after he took over Twitter in 2022. Musk also publicly vowed to hold back their severance to recoup about $200 million from the $44 billion deal, according to a lawsuit filed in federal court in northern California. (From left to right: Parag Agarwal and Elon Musk. Image source: Moneycontrol)

The executives said Elon Musk showed “special ire” toward them after he took over Twitter in 2022.

Apple slapped with $2 billion EU antitrust fine, following Spotify complaint

“Today Apple is reporting a new June quarter revenue record of $85.8 billion, up 5 percent from a year ago,” said Tim Cook, Apple’s CEO.

Spotify said, “While we are pleased that this case delivers some justice, it does not solve Apple’s bad behaviour towards developers beyond music streaming in other markets around the world.”

Anupam Mittal asks, “Is Google evil?”, as the battle between Google and Indian app developers rages on

"This may feel like old-fashioned advice, but these values have stood the test of time for good reason—they work," he said. (Image source: Moneycontrol)

After calling Google “the new Digital East India Co”, Anupam Mittal has again raised concerns about Google’s treatment of India app developers and the unfair terms it offers, with a question that’s inspired by Google’s famous tagline – Don’t be evil.

Elon Musk suing OpenAI: Vinod Khosla calls it a case of ‘sour grapes’, OpenAI execs’ memo rejects Musk’s claims

The report adds that the lawsuit filed late on Thursday in California Superior Court in San Francisco is a culmination of Musk's long-simmering opposition to the startup he co-founded. OpenAI has since become the face of generative AI, partly due to billions of dollars in funding from Microsoft. Musk went on to found his own artificial intelligence startup, xAI, launched last July. (From left to right: Elon Musk and Vinod Khosla. Image source: Unsplash)

Indian-American billionaire Vinod Khosla has said that Elon Musk suing OpenAI feels like a case of sour grapes.

Advertising spends in India to reach $16-17 bn in FY24: Redseer

Notably, the average transaction size for mass-market and mass-affluent products jumped by 11 percent and 12 percent respectively on match days in host cities. (Representative Image: Mathieu Stern via Unsplash)

Digital advertising market in FY2024 is expected to remain muted at a ~6-7 percent growth rate and reach US$ 8.8 – 9.3 bn in the fiscal, with global platforms such as Alphabet and Meta set to moderate their market share from ~62 percent in FY2023 to ~60 percent in FY2024.

IAMAI launches task force to combat Big Tech’s “abuse” of market dominance

In May last year, founders of several Indian startups raised their voices against the Internet and Mobile Association of India (IAMAI), flagging a lack of "credence" and claiming that the industry body was not representing their interests but favouring big tech. (Image source: Unsplash)

Led by Bharat Matrimony’s Janakiraman, industry body IAMAI’s task force will scrutinize Big Tech’s market dominance and advocate for regulations.

Meta shuts News tab in US, Australia; won’t renew news deals with publishers

ANDP said that there is "imminent risk of serious and irreparable or difficult-to-repair damage to the fundamental rights of affected holders.” (Representative Image: Dima Solomin via Unsplash)

Meta said news makes up less than 3 percent of what people around the world see in their Facebook feed. It won’t enter into new commercial deals for traditional news content in these countries, and will not offer new Facebook products specifically for news publishers in the future.