Tag: brand marketing

What India’s booming travel and tourism industry expects from Union Budget 2025

With technology becoming a key enabler for the industry, stakeholders are pitching for more investments into digital infrastructure, which is likely to smoothen the journey. (Image Source: Unsplash)

Tourism accounts for 5% of the India’s economy. However, starting a business in this sector faces several challenges. The industry hopes that the 2025 Union Budget would focus on simplifying processes, reducing regulatory barriers, and fostering an investment-friendly environment.

Union Budget 2025: Auto sector seeks EV incentives, tax reforms, and rural growth boost

Simplifying the Goods and Services Tax (GST) structure is seen as a critical step for the EV market. "Simplifying the GST structure with a uniform 5 percent tax across EVs, components, and charging infrastructure is essential to reducing costs and fostering growth," said Dinkar Agrawal, Founder, CTO, and COO of Oben Electric. (Image Source: Unsplash)

Ahead of Union Budget 2025, key auto sector expectations from various brokerage reports include EV supply chain incentives, tax reforms, and rural development schemes to drive industry growth.

ACKO gets a refreshed brand identity with a new logo

The refreshed identity signifies the company’s maturity and seriousness, reinforcing its commitment to growth, innovation, and customer-first solutions, stated the company in a statement.

The new logo is inspired by the Möbius strip, a one-sided surface that symbolizes infinite trust, inclusivity and collaboration.

Google CMO encourages young professionals to embrace career flexibility

After 22 interviews, Lorraine Twohill landed one of Google's first marketing roles in Europe, eventually moving to the U.S. to become the head of global marketing. (Image: LinkedIn)

Google’s marketing head Lorraine Twohill reflects on her own unconventional journey and advises future leaders to explore diverse roles, skillsets, and experiences, rather than fixating on a set career trajectory.

PM Modi sees vast opportunities for ‘concert economy’ after Coldplay’s successful tour

Referencing the recent collaboration between Punjabi singer Diljit Dosanjh and global artist Ed Sheeran, Prime Minister Narendra Modi praised the vast opportunities for concert-based tourism and job creation. (Image: YouTube)

Prime Minister Narendra Modi highlights emerging sectors like wedding destinations, natural healing, and the “concert economy” as major drivers of growth in India.

Union Budget 2025-26: GDP growth rate projected between 6.5 and 6.9 % for FY26, reveals FICCI survey

Export competitiveness emerged as a priority, with respondents advocating for improved logistics efficiency and the continuation of interest equalization schemes to enhance India's global trade standing.

The survey acknowledged the government’s focus on fiscal consolidation, with 47 percent expecting the fiscal deficit target of 4.9 percent for FY 2024-25 to be met, and another 24 percent anticipating a lower fiscal deficit for the current year.