Tag: Brand Makers

Will Gukesh dethrone Magnus as global brandmaster?

Gukesh D became the youngest-ever World Chess Champion at just 18 years old, defeating the reigning titleholder, Ding Liren of China, in the 14th game of the World Chess Championship held in Singapore.

Brand strategists are optimistic about the sport’s expanding appeal, reaching both tier I cities and rural pockets of the country.

SMFG India Credit and SMFG Grihashakti named among top 50 companies with great managers 2024

From SMFG India Credit, Mr. Navin Sethi and Mr. Krishnakumar R were acknolwedged, while Mr. Sai Sasanka Batchu of SMFG Grihashakti also earned a place among the Top 100 Managers.

From SMFG India Credit, Mr. Navin Sethi and Mr. Krishnakumar R were acknowledged, while Mr. Sai Sasanka Batchu of SMFG Grihashakti also earned a place among the Top 100 Managers.

Publicis Groupe’s Arthur Sadoun on Omnicom-IPG deal: a “positive” for industry, should make for “a lot of fun”

Publicis CEO Arthur Sadoun said that the company is well-positioned to benefit from a rapidly evolving marketing services landscape, especially in the wake of the proposed Omnicom-Interpublic Group (IPG) merger.

After briefly celebrating its status as the world’s largest holding company, Publicis now faces new competition from an Omnicom-IPG mega-merger. CEO Arthur Sadoun responds candidly, offering perspective on the industry shift.

WPP appoints Accenture’s Prashant Mehta as MD for Global Delivery Centre

Bringing extensive experience in the digital transformation, Prashant Mehta previously served as Global Managing Director of Global Assets at Accenture Song, where he spearheaded the adoption of generative AI strategies. (Image source: LinkedIn)

Prashant Mehta is an experienced digital transformation expert and joins WPP from Accenture, where he was Global Managing Director of Global Assets at Accenture Song, responsible for its generative AI-led asset strategy, delivery, and adoption.

Our consumers are on CTV, digital video, music streaming platforms: P&G’s Girish Kalyanaraman

In a conversation with Storyboard18, Girish Kalyanaraman, Vice President and Category Head – Feminine Care, Procter & Gamble India, highlighted, "The opportunity in India continues to be immense in terms of education, in terms of even elevating performance of products, the different kinds of needs, and catering to different needs that different women have."

P&G’s Vice President and Head of FemCare, Girish Kalyanaraman, on Whisper’s marketing and advertising strategy.

Veeba Foods’ Viraj Bahl joins Shark Tank India as a new investor

Veeba Foods founder and managing director, Viraj Bahl, is set to join the panel of investors on the upcoming season of the popular reality show Shark Tank India, beginning January 6, 2025. (Image source: LinkedIn)

The sauce and condiments entrepreneur will appear on the show’s fourth season, joining a line-up that includes Anupam Mittal, Namita Thapar, Ritesh Agarwal, Aman Gupta, and Kunal Bahl.

Rupert Murdoch’s bid to consolidate control of media empire denied by Nevada Court

A lawyer representing Rupert Murdoch expressed disappointment with the ruling, stating that they intend to appeal the decision. The ruling, which is still subject to approval by a district judge, could be challenged in court.

A court ruling blocks the media mogul’s efforts to amend his family trust in favour of his son Lachlan, citing bad faith in the proposed changes.

Entrepreneurial stress: 31% of founders suffer from imposter syndrome, survey reveals

74 percent of experienced entrepreneurs (6+ years) report high wellness, compared to just 57 percent of early-stage founders (Unsplash)

A significantly large proportion of male founders reported lower scores for both overall well-being (37 percent) and everyday wellness (27 percent), in comparison to their female counterparts (29 percent and 24 percent, respectively)

AI/ML demand forecasting is now a way of life for us: Colgate CEO

Narasimhan stated, "India is fascinating. You can’t average India—it’s like averaging the depth of a river. So we design for cohorts across the pyramid. At the bottom of the pyramid, we have ₹10 packs—affordable but still scientifically backed and in recyclable tubes. Sustainability is non-negotiable. At the top end, we offer products for gum care and whitening. The core principle—quality and sustainability—remains consistent."

Colgate’s CEO shared four pillars of strategies– first pillar is the growth of the oral category, the second is premiumization, and the third is to lead growth in toothbrushes and devices. And the last one is to diversify personal care business