Agency news – Page 5 – storyboard18

WPP records £3.4 billion revenue; 6.6 percent growth in India for Q1 2024

Mark Read, Chief Executive Officer of WPP, said, “The first quarter of 2024 was very much in line with our expectations with performance reflecting the toughest comparator of the year.”

NIC Ice Cream appoints Madison Media Ultra as Media AOR

Established in 2019 by IITians Anurag Kedia and Gagandeep Makker, Pilgrim is one of the fastest-growing Beauty and Personal Care brands that offers 100+ SKUs across facecare, haircare & skincare products, makeup, and fragrances. The brand’s diverse selection of beauty products is made with ingredients sourced from various parts of the world, all of which are approved by PETA and the FDA, highlighted the company. (Image source: Claudio Schwarz via Unsplash)

The account will be handled by the agency’s Mumbai office and will manage all media aspects for the brand, which includes traditional, digital and outdoor.