Clare Lawson named Global President of Ogilvy One

In her new role, Clare Lawson will collaborate with Kent Wertime, CEO of Ogilvy One, and its global leadership team to deliver exceptional value to Ogilvy One's clients worldwide.

In her new role, Clare Lawson will enhance the agency’s capabilities and services globally while nurturing key client partnerships and continuing to lead the team in EMEA.

“Don’t ban us, regulate us”: Opinion Trading platforms demand regulations

Globally, in countries like the United States, the United Kingdom, and Australia, opinion trading apps and websites are classified as wagering platforms and are regulated.

Storyboard18 had earlier reported about the rise of opinion trading games on real-money gaming platforms, which has drawn the attention of the Ministry of Electronics and Information Technology (MeitY).

MIB warns OTT platforms against publishing obscene, pornographic content

The ministry stated that it has received concerns from Honorable Members of Parliament, statutory organizations, and public grievances regarding content on OTT platforms.

Furthermore, self-regulatory bodies of OTT platforms are urged to take proactive measures to address any violations of the Code of Ethics by platforms.

TV News commands advertiser interest | Anupam Mittal on Ranveer Allahbadia controversy | PVR-Inox to pay Rs 1.2 lakh for showing ads

With digital platforms prone to misinformation, and print's premium rates and uncertain circulation numbers, advertisers are increasingly turning to TV news channels.

Storyboard18 brings you top five news updates from the world of advertising, marketing and business of brands.

India’s 2025 salary increase: 9.2% projected, compared to 9.3% in 2024, says Aon study

The study also reveals that overall attrition rates declined to 17.7 percent in 2024 from a high of 18.7 percent in 2023 and 21.4 percent in 2022, indicating the availability of a larger talent pool post the Great Resignation.

Salary increments are also projected to vary across industries with engineering design services and auto/vehicle manufacturing budgeting for the highest salary increases followed by nonbanking financial companies, retail, global capability centres and life sciences.

Firefox Bikes appoints Ashwani Gautam as CEO

An alumnus of IIT BHU and IIM Ahmedabad, Ashwani Gautam has held key leadership roles across consumer durables, healthcare, power, and automation industries.

In his new role at Firefox, Ashwani Gautam will be responsible for strengthening the brand’s market leadership, expanding its retail and digital presence, and enhancing product innovation to meet the evolving needs of cycling enthusiasts in India.

Airbnb bookings from India for Chiang Mai jump by 40%

Airbnb created “Airbnb’s eGuide to Chiang Mai”, offering an insider’s perspective on one of Thailand’s most vibrant destinations. (Image Source: Expedia)

Millennials and Gen Z from India are adding Chiang Mai to their bucket list and driving travel interest accounting for almost 90 percent of Chiang Mai Airbnb bookings in the first three quarters of 2024.