Sula appoints Harish Acharekar as Associate VP – Global Brand Ambassador & Head of Experiential Marketing

Acharekar is a Certified Sommelier from the prestigious Court of Master Sommeliers and holds a WSET Level 3 certification in Wines & Spirits—credentials that further underscore his expertise in the category.

Prior to joining Sula, he served as a brand ambassador for Bacardi, where he played a key role in enhancing consumer engagement and elevating the brand’s on-ground presence.

Ashwini Vaishnaw refutes claims linking DPDP Act to RTI Act dilution​

India’s startup landscape, the minister noted, has exploded from a few hundred to over 1.5 lakh in the last decade.

Union Minister for Electronics and Information Technology, Ashwini Vaishnaw, addressed criticisms regarding Section 44(3) of the DPDP Act, which some claim weakens the RTI Act. In a post on X (formerly Twitter), he clarified that the DPDP Act does not dilute the RTI Act.

53% Indian travellers lose money, with nearly 1 in 5 losing over Rs 40,000: Report

Amidst the excitement of travel planning, many Indians are actively seeking out deals, on accommodation (46%), airfare (39%) and excursions (40%). People's eagerness to secure the best prices online may make them more susceptible to travel scams. (Image source: Unsplash)

82% of people express concern about ticket scams and other online scams related to major sporting events, domestic and international. Of those, 60% of them plan to exercise extra caution when making online purchases, while 23% remain unsure about how to effectively avoid these scams.

NimbusPost appoints Irwin Anand as CEO

As CEO, Irwin will focus on accelerating product innovation, enabling seller success, driving operational excellence, and leading NimbusPost’s strategic expansion into new and existing markets.

Most recently, Anand served as the Managing Director for India and APAC at Udemy.

Instagram tests ‘Locked Reels’; aims to boost creator engagement through secret codes

For marketers, it introduces a fresh format for gamified product reveals and buzz-worthy campaigns that drive engagement through mystery and participation.

In this early test, users are greeted with a prompt to “Enter secret code,” accompanied by a hint like “1st # in the caption.” Once the correct answer is entered, in this case, “threads”, the content unlocks, revealing a teaser for the Design account’s launch on Threads.