Month: March 2025

Microsoft expands AI-powered security with new Security Copilot agents

Microsoft has collaborated with cybersecurity partners to introduce five additional AI security agents. (Photo: Microsoft blogpost)

Microsoft had launched Security Copilot a year ago to help security teams detect, investigate, and respond to threats more efficiently. Now, with the growing complexity of cyberattacks, such as 7,000 password attacks per second, Microsoft has introduced AI agents to enhance cyber defenses.

WPP’s chief client officer Shubha George to step down

In a note, Shubha George shared, "At the end of this month, I will be signing out of WPP - after exactly 35 years, and across 7 agencies. I cannot be thankful enough to WPP, for the various roles and responsibilities it gave me along the way - thoughtfully and bravely. And as I bid official goodbye to full-time working, I look back at my professional journey thus far, most fulfilled, grateful and content."

Shubha George has worked across Ogilvy & Mather, JWT, Mindshare, GroupM, MEC and Red Fuse Communications.

Acer India introduces menstrual leave for female staff

"A workplace that truly supports its people goes beyond policies—it fosters understanding, respect, and real change," said Harish Kohli, President and Managing Director of Acer India.

Bhasker Bhandary, Senior Director of HR at Acer India, added, “True inclusivity is about creating a culture of empathy and support. With ‘Matrika’, we aim to recognise the health needs of our female employees while reinforcing workplace equity.”

SEBI mandates identity verification for intermediaries advertising on social media

Referencing a study conducted by Social Media Matters, the petition highlighted that a significant number of young users spend over five hours a day on social media, engaging with content designed to induce addictive behaviours.

SEBI’s directive follows a surge in scams conducted via YouTube, Facebook, Instagram, WhatsApp, X, Telegram, and the Google Play Store, where scammers lure investors with false promises and deceptive content.

Kunal Kamra refuses to apologize for ‘traitor’ comment on Eknath Shinde, condemns vandalism on venue

The comedian also said he is willing to cooperate with the police but questioned whether the law would be applied equally to those who resort to vandalism in response to a joke.

In his first response to the uproar over his comment about Maharashtra Deputy CM Eknath Shinde, stand-up comedian Kunal Kamra refuses to apologise and condemns the attack on the Habitat Club.

The Silicon Valleys of the World: Global tech hubs shaping the future

Over time, as the tech industry expanded globally, cities across the world have adopted the "Silicon Valley" moniker to reflect their ambition to become major technology hubs. (Image: LinkedIn)

Silicon Valley, located in the South San Francisco Bay Area of California, is the world’s most renowned technology hub. Here’s a roundup of the most notable regions that have earned the nickname in their respective parts of the world.

Reddit becomes a big draw for brands, cornering 10% of digital ad spends

With its anonymity, community-driven ethos, and tolerance for nuanced conversations, Reddit is fast becoming a go-to destination for other D2C sexual wellness brands like Sangya Project, Manzuri, and MyMuse, each of which is trying to build authenticity and trust in a culturally complex market.(Representative image by Brett Jordan via Unsplash)With its anonymity, community-driven ethos, and tolerance for nuanced conversations, Reddit is fast becoming a go-to destination for other D2C sexual wellness brands like Sangya Project, Manzuri, and Mymuse, each of which is trying to build authenticity and trust in a culturally complex market.(Representative image by Brett Jordan via Unsplash)

An increasing number of brands are directing their advertising budgets to Reddit to reach its highly engaged user base. However, experts caution that Reddit users’ strong preference for anonymity often leads to boundary-pushing discussions, posing potential risks to brand reputation.

CCI to issue notices to India’s top advertisers over media transactions

The Competition Commission of India (CCI) has investigated 35 cartel cases in the last five years, minister of finance and corporate affairs Nirmala Sitharaman told the Lok Sabha on Monday.

As the CCI investigation unfolds, industry stakeholders are closely monitoring the potential ramifications for both traditional media agencies and digital advertising players.