Month: November 2024

IPL 2025 to start early: BCCI announces three-year schedule

IPL remains an indispensable property for advertisers and will kick off in two days (on March 22), at the Eden Gardens in Kolkata.

The 2025 season will kick off on March 14th and conclude on May 25th, featuring 84 matches. The 2026 season will follow a similar format, running from March 15th to May 31st.

EssenceMediacom’s Sonali Malaviya quits the WPP-owned media agency

As the managing director of Essence, Sonali Malaviya led Essence during the peak of the COVID-19 pandemic and successfully transitioned to a fully remote work environment. She surpassed business growth expectations by 25 percent. She retained all existing clients and acquired new business.

Sonali Malaviya had stints across Roy Morgan Research, PHD, MindShare, Twitter, Colorbar etc.

MIB launches India Cine Hub portal for filming permissions; Prasar Bharati’s new OTT Waves offers interactive games

MIB advisory, issued on April 22, references a Delhi High Court order which underscores the importance of making digital content accessible to PwDs.​

The ICH portal, previously known as the Film Facilitation Office, allows producers and directors to apply for financial incentives and provides online payment processing. The portal now supports applications for filming at railway stations, on trains, and at Archaeological Survey of India (ASI) sites.

Google’s troubles: Tech giant must sell Chrome to end monopoly in search market, says US justice dept

Under the proposed plan, these partnerships would become non-exclusive, granting device manufacturers and browser developers the option to switch default search engines each year.

The DOJ’s filing also seeks to block Google from acquiring or investing in any competing search engines, AI technologies, or advertising platforms.

90% of CMOs see media as strategic driver of growth

EBIT margins for TCS is expected to improve by 40bp QoQ, largely due to investment made in talent development and training, operational efficiency and absence of wage hikes. HCLT’s margins may rise ~50bp due to operating leverage and a strong software quarter, despite a wage hike impact and furloughs. For Infosys, it is anticipated that margins will decline by 30bp owing to furloughs and lower working days, offset by pricing gains, subcontractor cost optimization, and Project Maximus.

CMOs have intended to increase investments in short-form content (45 percent), social commerce (43 percent) production/ sponsorship of original content (43 percent), influencer marketing (42 percent), and retail media networks (41 percent), according to a Dentsu study.

Next-gen entrepreneurs are leading the charge for sustainability, says Sanjeev Bikhchandani

Slamming startup backlash, Info Edge founder Sanjeev Bikhchandani took to X to share, "Start-up founders take a risk with their careers and their future to do what they do. And they struggle and they tighten their belts and they don’t give up. They are heroes and they should be respected and lionised not abused."

In an age where businesses operate at the intersection of technology, consumer consciousness, and sustainability, the role of leadership is evolving rapidly. According to Sanjeev Bikhchandani, Co-founder and Executive Vice Chairman of InfoEdge, the current crop of entrepreneurs is far more committed to sustainability than their predecessors.