RPG Group Chairperson questions effectiveness of the British automaker’s bold new ad featuring no cars.
Month: November 2024
Broadcasting media and advertising salaries soar in October, digital marketing lags: Foundit
The broadcasting media and advertising remained competitive with salaries surging at Rs 35.3 LPA and Rs 31.6 LPA
Swiggy appoints Kanika Tiwari as Head of Monetization – Swiggy Instamart
Previously, Kanika Tiwari led Flipkart as director – strategy and growth, Flipkart Ads.
Jaguar MD defends rebranding ad amid online backlash; slams ‘vile hatred’
Jaguar’s Rawdon Glover addresses criticism of new campaign as it sparks controversy online.
National Consumer Helpline partners with 1,000+ companies to boost grievance redressal
The National Consumer Helpline (NCH) has expanded its Convergence Programme to include over 1,000 companies, streamlining grievance redressal across major sectors. With NCH 2.0, AI-powered tools promise enhanced accessibility and efficiency for consumers.
FM Radio phase III: Govt approves one-time relaxation for provisional empanelment
The Ministry of Information and Broadcasting is also considering extending the deadline for applications and giving more time for the e-auctions for the allotment of 730 channels across 234 uncovered cities under the third batch of FM Phase-III radio channels.
Patanjali Ayurved’s advertising expenses up 9% to Rs 422 crore in FY24: Report
Patanjali Ayurved has reported a rise of 23.15 percent in its total income to Rs 9,335.32 crore in FY 2024
CCI denies Apple’s plea to halt antitrust probe
Case against the tech giant for alleged competition law violations proceeds after probe report controversy.
The CEO Celebrity Complex: Chasing vision or next viral moment?
A great leader should be a custodian of the company and brand, not the star of the show. They need to stay focused on what matters — quality, innovation, and the long-term vision — not their next viral moment.
Global AI Conclave: Rajeev Chandrasekhar flags regulatory void in monetising publicly scraped data
Former Union Minister Rajeev Chandrasekhar highlighted gaps in India’s regulations on monetising non-personal internet data, urging reforms to ensure fair compensation for content owners amidst rising concerns over AI model training practices.