June 2024 – Page 4 – storyboard18

Kannada news channel Power TV goes off air

TRAI had issued the consultation paper on August 9 seeking responses from stakeholders until September 6 and counter comments until September 20.

The Karnataka High Court has issued an interim order stating that the channel does not have the requisite license from the Ministry of Information and Broadcasting for news transmission.

Over 85% of small business owners using smartphones for biz ops: Report

65% of the MSME owners utilise some form of digital technology for their daily operations (Photo: Unsplash)

Among all tech-savvy MSMEs, a majority of 29% used accounting software, followed by POS software and Customer Relationship Management (CRM) software at 17% and 14%, respectively, to manage their business operations

IKEA celebrates the LGBTQIA+ community with ‘The Closet’

The film is set in a busy IKEA store with a closet in the centre and leads with a thoughtful question to the ones who chose to enter the closet- "Many have lived here, can you?"

Conceptualised by Leo Burnett, the campaign revolves around the message ‘Closets are for clothes and not identities’.

Uber rewards riders with high ratings in latest campaign

As part of the campaign, riders with high ratings on Uber will be rewarded, and those with scope to improve will also be incentivised to make a difference.

Riding on the recent trend where Indians shared their rider rating as a “flex” on social media platforms and dating apps, Uber launched the contest with an aim to stress on the need for riders to be courteous towards their drivers, and to promote better behaviour among people.

Rohit Sharma invests in edu- fintech startup LEO1

Rohit Sharma stated, "I am thrilled to support LEO1 in its mission to revolutionize learning and make quality education accessible to everyone. Their approach, unwavering commitment, and entrepreneurial spirit are truly inspiring as they work to positively impact the lives of aspiring students and their parents. This partnership presents an incredible opportunity for me to back initiatives that can make a significant difference for an entire generation."

Through this investment, LEO1 can resolve long pending cashflow issue in the educational institutes along with providing innovative solutions for students across India.

34 percent Indian consumers cutting the cord with traditional TV services: Report

Consumer behavior is changing as more people move away from traditional TV to use streaming media platforms, particularly on mobile devices.

44% of Indian consumers believe that ads that are interesting and relevant enhance the viewing experience.

Livspace launches premium interior design brand Vinciago

Showcased at Livspace Experience Centres, Vinciago will be available in major metro cities, including Delhi/NCR, Mumbai, Bangalore, Pune, Kolkata, Chennai, Hyderabad, and Ahmedabad and additionally in key non-metro cities including Surat, Vadodara, Jaipur, Lucknow, Goa, Kochi, Nashik, Coimbatore, Nagpur, Bhopal and Indore.

As per recent real estate trends, while overall sales of residential homes have grown by 31% in 2023 over 2022, luxury homes have grown by 96% during the same period thereby increasing the share of luxury homes from 6% to 9% of overall units

Top 5 most valuable brands in India – Tata Group, Infosys, HDFC, LIC and Reliance: Brand Finance Report

Tata Group leads with a brand value of USD28.6 billion, followed by Infosys with USD14.2 billion, with a steady 9% growth in brand value, even after considering the slowdown in the IT Services sector at the global level. Jumping to the third spot HDFC Group's valuation stood at USD10.4 billion following the merger with HDFC Ltd.   (Picture: Moneycontrol)

According to the brand valuation consultancy’s report, the brand value of Tata Group stands at USD28.6 billion. It is the first time an Indian brand is close to the USD 30 billion brand value mark, reflecting the prevailing optimism in the Indian economy. 

Non-metro cities emerge as biggest spenders during cricket season: Visa report

Notably, the average transaction size for mass-market and mass-affluent products jumped by 11 percent and 12 percent respectively on match days in host cities. (Representative Image: Mathieu Stern via Unsplash)

Tier-1 match host cities like Kolkata, Mumbai, Chennai and Bengaluru continue to observe a steady increase in daily in-store spends.

WOW Skin Science enters cosmetics category; launches ‘Color Cupid’ for GenZ consumers

The brand will focus on key regions such as East India, Delhi NCR, Punjab, Lucknow, Mumbai, Pune, and Vadodara.

Having understood GenZ’s desire for experimentation & self-discovery, Wow Skin Science collaborated with leading makeup artists to create a range of cosmetics that are versatile and accessible, supporting GenZ in their quest for self-expression.