Scarecrow M&C Saatchi hires Samera Khan as chief transformation officer

Samera Khan has also been an adjunct professor at Xavier's College and Miami Ad School in Mumbai. Currently, she imparts her knowledge in interactive conceptualisation, digital marketing, UX/UI, consumer behaviour, and creative strategy at MICA, Ahmedabad.

Samera Khan has worked with agencies such as Ogilvy, DraftFCB, Havas, and Dentsu Webchutney.

In a fresh Twitter vs Threads jibe, Elon Musk uses cuss words for Mark Zuckerberg

This is not the first time that Musk has shared tweets that have been considered obscene and abusive. Earlier in November 2022, the billionaire had taunted former US President Donald Trump with a crude, sexually charged religious meme to suggest he’s struggling to keep away from Twitter. (Image source: Moneycontrol)

When Wendy’s suggested that Mark Zuckerberg should go to space just to really make him (Elon Musk) mad, Meta owner replied with a laughing emoticon. However, Musk took to Twitter to reply to a tweet using cuss word for Zuckerberg.

Shemaroo Entertainment hires Saurabh Srivastava as chief operating officer, digital business

In this role, Saurabh Srivastava will report to Arghya Chakravarty and will be a part of the Shemaroo executive committee.

With a career spanning 17 plus years across diverse industries, Saurabh Srivastava has held key positions at Disney Star India, Marico and Coca Cola India, and was also the co-founder of Studio Samsara.

Hershey India’s MD Geetika Mehta on booming chocolate demand, product innovation and entering rural market

DS Group's confectionery products are available in over 26 lakh retail outlets, directly and indirectly, and its market share dominates the closest competitor in Hard-Boiled Candy (HBC) and Indian ethnic confectionery (IEC) segment. (Representative image via Unsplash)

Geetika Mehta, managing director of Hershey shares insights and trends about the Indian chocolate industry.

Diwan Arun Nanda demits charge as Rediffusion chairman

A two time AAAI (Advertising Agencies Association of India) President and recipient of the Lifetme Achievement Award in the early 2000s, Diwan Arun Nanda served on the Boards of Air India, Eveready, Kingfisher Airlines, Yes Bank and many more.

Dr. Sandeep Goyal to be Rediffusion’s new chairman and managing director.

#TBH: Ad world attrition hits the roof

A couple of decades ago, an ad agency that managed to keep its employee turnover rate at 7-8 percent a year was laudable as the industry norm was 12-15 percent. (Representative Image: Jac Alexandru via Unsplash)

The advertising industry remains notorious for its long and stressful working hours which may be driving away young talent more inclined towards work-life balance. What’s pulling people outside agency jobs is the rise of digital marketing and the tech industries– sectors that have opened up a new world of possibilities for young professionals.

Shantanu Deshpande warns: Don’t take entrepreneurship advice from non-founders online. Here’s why

The founder highlights a common mistake made by managers, including Deshpande himself, which involves imposing their value system on Gen Z employees.

Shantanu Deshpande, founder of the Bombay Shaving Company, warns about taking entrepreneurship lessons online from non-founders who claim to be growth advisors, LinkedIn Top Voices, or startup evangelists.