Digital – Page 23 – storyboard18

DPDP Rules: Govt may give extension on consultation period

Industry stakeholders raise concerns over children’s data restrictions and virtual consent mechanisms, as Minister Vaishnaw hints at a 15-day extension for deliberations.

Kumbh 2025: Technology meets tradition with the ‘Kumbh Sah’AI’yak’ App and AI chatbot

Prime Minister Narendra Modi and Chief Minister Yogi Adityanath also unveiled the Kumbh Sah’AI’yak AI chatbot, designed to assist pilgrims at the 2025 Maha Kumbh.

Maha Kumbh to now be covered 24/7 in a live broadcast for free

OTC platforms/agencies are investing heavily in advertising during the Maha Kumbh and have increased ad spends approximately 40%-50% year-on-year, this includes targeted promotions for flight bookings, pilgrim tour packages and hotel simultaneously.

Watch the sacred Shahi Snans (holy baths), evening Ganga aartis, vibrant Akhara processions, and spiritual talks by renowned leaders—all with live updates and stunning visuals.

US Supreme Court denies Meta’s appeal in multi-billion dollar class action

Before the increase, Meta’s executives were reportedly earning total cash compensation that ranked at or below the 15th percentile compared to similar roles in competitor companies.

Meta’s battle against claims of overcharging advertisers on Facebook and Instagram continues, as the Supreme Court declines to hear its case.

Pushpa 2 supports Hindi cinema amid declining revenues: Report

According to a report by Ormax Media, dubbed films accounted for a striking 31% of Hindi cinema’s total box office earnings in 2024.

Brand sponsorships to soar by 20% as sports franchises enter esports arena

Mumbai City FC has already partnered with several endemic brands in the esports space, including Acer, Oppo, EA Sports, and Puma.

Kerala Blasters, Puneri Paltan, Mumbai City FC, FC Goa Esports, Chennaiyin FC Esports, Odisha FC, and others are set to partner with prominent Indian esports teams such as Orangutan, Global Esports, and Revenant Esports.

Perplexity AI sets sights on India with major hiring push

The proposed deal, reportedly submitted to TikTok's parent company ByteDance in January, envisions the creation of a combined entity that would unite TikTok US with Perplexity's innovative AI-driven search engine.

Answer engine Perplexity looks to expand operations and tap into India’s growing AI market.