Microsoft chairman Satya Nadella: AI is democratizing expertise across the workforce

Use of generative AI at work has nearly doubled in the past six months. LinkedIn is seeing a significant increase in professionals adding AI skills to their profiles, and most leaders say they wouldn’t hire someone without AI skills.

Microsoft and LinkedIn release the 2024 Work Trend Index on the state of AI at work. New data shows most employees are experimenting with AI and growing their skills.

UK newspaper groups warn Apple over planned “web eraser” tool to block ads: Report

The NMA's letter reportedly said that "ad-blocking is a blunt instrument, which frustrates the ability of content creators to sustainably fund their work."

UK media industry body NMA has sent a letter to Apple’s government affairs chief in the UK, about the planned AI-based ‘web eraser’ tool’s threat to the future of journalism, the Financial Times reported.

CTV is the poster boy of advertising at the moment: Cheil India’s Kumar Awanish

Kumar Awanish, chief growth officer, Cheil India said Ecommerce, gaming, automotive, beverages and FMCG categories and associated brands are topping the charts this election and IPL season.

According to Awanish, ecommerce, gaming, automotive, beverages, and FMCG are top spenders in this election and IPL season and news and sports are the leading programming genres.

JioCinema Premium launches ‘Anime Hub’ with Demon Slayer season 4 and more

In addition to the dedicated hub for anime entertainment, JioCinema Premium unlocks access to a plethora of top international content in local languages, wholesome Kids & Family entertainment, genre-defining originals, blockbuster movies, and exclusive before-TV premieres and live channels

Platform expands content with cult classics, new releases, and ad-free viewing for Rs. 29/month.

National Technology Day: Industry experts share views on the role technology is playing in marketing

National Technology Day is celebrated annually on May 11 to celebrate India’s achievements in the science and technology. (Image sourced from Moneycontrol)

On the occasion of National Technology Day, chief marketing officers, founders and other experts from diverse sectors share their views on the role technology is playing in marketing.

National Broadcast Policy: Level playing field or stifling growth? The OTT vs DTH debate in India’s content market

No doubt, the growth of regional OTT platforms highlights the increasing demand for localised content, posing a potential challenge to global giants like JioCinema, Netflix, Disney+Hotstar, and Amazon Prime Video. (Image source: Unsplash)

Debate ensues over National Broadcast Policy, emphasising fair competition for OTT platforms alongside DTH and broadcasters.

75 percent people use AI at work: Report

High performers in India fully personalize across an average of 6.0 channels, compared with others who fully personalized across 5.0. (Representational image via Unsplash)

Despite fears of job loss, leaders report a talent shortage for key roles. And as more employees eye a career move, managers say AI aptitude could rival experience.