Tata Power is strengthening operational efficiencies, enhancing grid resilience, and empowering its large consumer base, spread across multiple states, to be active participants in India’s clean energy future and transition to a low-carbon economy.
Category: Brand Marketing
Suzuki bets big on India, aims to make it global export hub of EVs by 2030
Suzuki has aimed for 50 percent market share as the market leader in the Indian automobile industry.
Supreme Court dismisses Rs 186 Crore tax demand against Patanjali Foods
Patanjali Foods confirmed that the ruling completely nullifies the tax claim, ensuring that the company faces no further financial liability on the matter.
Maruti Suzuki sets ambitious expansion plan for India, eyes market leadership in EVs
Maruti Suzuki is refining its dual-channel sales strategy, positioning Nexa as a premium brand while Arena continues to cater to mass-market consumers.
‘Great creativity alone won’t drive sales’, says Lim Seob Chung of Cheil SWA
Chung pointed out a growing challenge for brands—disruptions in the bottom half of the marketing funnel.
Suzuki Motor Corporation unveils new corporate slogan ‘By Your Side’; targets 50% share of Indian auto market with Maruti Suzuki
India remains a focal point of Suzuki’s growth strategy as the auto major revealed its New Mid-Term Management Plan for fiscal years 2025-2030.
Tata Sons disappointed with BigBasket’s growth, seeks fresh investment: Report
Tata Sons has reportedly indicated that BigBasket should seek external investors to raise around $1 billion of capital to stage a comeback
Airbnb bookings from India for Chiang Mai jump by 40%
Millennials and Gen Z from India are adding Chiang Mai to their bucket list and driving travel interest accounting for almost 90 percent of Chiang Mai Airbnb bookings in the first three quarters of 2024.
OYO’s European holiday homes brand DanCenter makes India debut
DanCenter is a Danish brand founded in Denmark in 1957, comprising 12,000 properties across Denmark, Spain, Norway, and Germany.
Pocket Entertainment introduces AI-first comics platform Pocket Toons
Pocket Toons leverages AI to transform storytelling and content creation.