PG Aditiya tells us how it feels to win Grand Prix at Cannes Lions for Dentsu Webchutney, an agency he quit recently to start Talented. With most of the team that made The Unfiltered History Tour.
Category: Brand Makers
CXO Moves: The in’s, outs and in-betweens in marketing and adland
Keep up with all the major people movements in Storyboard18’s CXO Moves. Here’s a round-up of the executives who moved up, in or out in the past two weeks.
Ashish Bhasin returns to ad biz; joins RD&X Network
Ashish Bhasin had quit Dentsu International in November 2021. Dentsu International India has seen several mid-and senior-level exits over the past year
Simply Speaking: Brand Charisma – Experienced But Not Understood
There is a clear need to map the markers of charisma and awe and aim for admiration, elevation and perhaps even brand love.
Anindita Das Veluri to lead marketing for Adobe in India
Veluri replaces Sunder Madakshira, who left the company earlier this year to join Rezolve as CEO.
IPG Mediabrands wins ITC’s media and digital accounts
The Rs 600 crore-plus business has moved from GroupM’s Wavemaker.
Dunzo’s head of brand Sai Ganesh quits
Sai Ganesh joined the delivery startup three years back and worked on building brand Dunzo. His mandate included marketing and brand building of Dunzo and its recently launched quick commerce service Dunzo Daily.
Dentsu India’s chief client officer Narayan Devanathan quits
Sources close to the development also indicate that one more senior executive is on his way out.
Dentsu International’s South Asia Chief HR Officer Rohit Suri moves on
Sources close to the development hint that Suri is joining a major global OTT platform
Marathon Musings Of A Marketer
Chandramohan Mehra, chief marketing officer, Bajaj Allianz Life Insurance, writes about the work and life lessons he gathered as a marathon runner.