Category: Brand Makers

Sidharth Rao wasn’t one for the high society party circuit and never lost his connection with real India: Shubhranshu Singh on Rao

Sidharth Rao founded digital agency Webchutney 23 years ago when taking a bet on the internet was being done by very few. He built the agency from the ground up and it was acquired by Dentsu in 2013.

Shubhranshu Singh, vice president – marketing – domestic & IB · Tata Motors, pens a tribute to Sidharth Rao whose sudden passing due to cardiac arrest has left the industry in shock.

Sidharth Rao dies; Industry mourns the loss of pioneer and OG startupper

Being in the industry of well over two decades, Sidharth Rao has crossed many milestones along his journey. He can truly be considered as one of the pillars of the strong foundation of the A&M community.

The sudden demise of Sidharth Rao, founder of Webchutney and Punt Partners, has stunned the community that is mourning the loss of a pioneer, a visionary and a people’s leader.

World Book Day: Ten reasons why you need to pick up a book today

"Whether you like fiction or non-fiction, reading takes you a step further. One lets you drift into creativity, and the other demands your full attention, motivating you to be a better version of yourself," writes Reeta Ramamurthy Gupta.  (Representational image by  Sincerely Media via Unsplash)

In this edition of Storyboard18’s Bookstrapping, our reviewer Reeta Ramamurthy Gupta shares how reading can help you in broadening your understanding of the world, and more.

Sidharth Rao, co-founder of Webchutney and Punt Partners, passes away

In a conversation with Storyboard18 in January, Sidharth Rao spoke about untapped potential of martech segment, hiring the right talent and his legacy. When asked about his legacy he said it was the people who have worked with him and then ventured out on their own to achieve entrepreneurial ambitions. Rao said he's proud of his people who have done well for themselves.

Sidharth Rao, who co-founded digital agency Webchutney, passed away on Friday evening. He is survived by his parents and wife.

Nothing can beat the human mind, not even ChatGPT, says Narayana Murthy

Post gifting, Narayana Murthy’s own stake in the company reduced from 0.40 percent to 0.36 percent, not valued at around Rs. 1.51 crore. (Image source: Infosys)

“I am a great believer in the theory that the human mind is the most powerful imagination, machine. There is nothing that can beat the human mind,” said Narayana Murthy.

Kapil Batra joins Wieden Kennedy as national creative director, India

In his last role, he was heading creative for the Gurgaon office of McCann Erickson.

Over the two decades that Kapil Batra has spent in the industry, Kapil has been responsible for campaigns that have found their way into everyday speak. Batra’s work has been awarded at Cannes, Adfest, D&AD, Spikes, Clio, One Show, Mirchi Kaan, Goa Fest and Effies.

Kevin Vaz quits Disney Star; Senior level exits at the company continue

These departures come at a crucial juncture for Star Sports, especially considering the challenging financial landscape. (Representative Image: Grant Durrs via Unsplash)

Storyboard18 had first reported on an exodus at Disney Star. After a recent string of resignations at its sports division, the company’s entertainment arm has witnessed two senior level exits: reports.

Meet Tista Sen, the woman behind the all-women advertising agency – Ladyfinger

"I genuinely believe that correcting the gender imbalance will only increase brand salience and increased business for the brand." - Tista Sen, COO and CEO, Ladyfinger

Tista Sen, COO and CEO, Ladyfinger discusses challenges, goals and learnings while setting up a female-focused agency in an interview with Delshad Irani.