Category: Brand Makers

Nothing can beat the human mind, not even ChatGPT, says Narayana Murthy

Post gifting, Narayana Murthy’s own stake in the company reduced from 0.40 percent to 0.36 percent, not valued at around Rs. 1.51 crore. (Image source: Infosys)

“I am a great believer in the theory that the human mind is the most powerful imagination, machine. There is nothing that can beat the human mind,” said Narayana Murthy.

Kapil Batra joins Wieden Kennedy as national creative director, India

In his last role, he was heading creative for the Gurgaon office of McCann Erickson.

Over the two decades that Kapil Batra has spent in the industry, Kapil has been responsible for campaigns that have found their way into everyday speak. Batra’s work has been awarded at Cannes, Adfest, D&AD, Spikes, Clio, One Show, Mirchi Kaan, Goa Fest and Effies.

Kevin Vaz quits Disney Star; Senior level exits at the company continue

These departures come at a crucial juncture for Star Sports, especially considering the challenging financial landscape. (Representative Image: Grant Durrs via Unsplash)

Storyboard18 had first reported on an exodus at Disney Star. After a recent string of resignations at its sports division, the company’s entertainment arm has witnessed two senior level exits: reports.

Meet Tista Sen, the woman behind the all-women advertising agency – Ladyfinger

"I genuinely believe that correcting the gender imbalance will only increase brand salience and increased business for the brand." - Tista Sen, COO and CEO, Ladyfinger

Tista Sen, COO and CEO, Ladyfinger discusses challenges, goals and learnings while setting up a female-focused agency in an interview with Delshad Irani.

4P to 3S: Federal Bank’s MVS Murthy on being a culture foodie, BFSI brands’ bad practices, and 3S marketing framework

MVS Murthy, CMO of Federal Bank mentions, "The new agencies have been able to pull off extracts like storytelling, form factor adoption, adding a technology spine for delivery, measurability etc. That’s a strength. My own view is that they need to grow and build the brand muscle, the legacy agencies need to strengthen the above core." (Image source: LinkedIn)

Federal Bank CMO MVS Murthy talks about building a non-intrusive and trusted financial brand and the changing dynamics of client-agency relationships.

GroupM India’s Dialogue Factory announces transition of leadership

Dalveer Singh, head of experiential marketing, Dialogue Factory - APAC will be stepping down, and Ajay Mehta, managing director of GroupM’s iTV and Kinetic will now take over Dialogue Factory’s rural and experiential offerings along with the out-of-home offerings i.e., Cinema and OOH. (From left to right: Ajay Mehta and Dalveer Singh)

As per Prasanth Kumar, South Asia CEO of GroupM, “In the last 14 years, Dalveer has set up Dialogue Factory, GroupM’s Healthcare unit and has led multiple award-winning projects within WPP. He has created unique experiential and rural marketing practices. Ajay brings with him a wealth of experience and a proven track record of success in the industry. He has been an integral part of GroupM India for nearly 15 years and has played a key role in driving the growth and success of our businesses.”