In FY 2020-21 HUL in its annual report, had disclosed that 28 complaints were filed against its ads with the Advertising Standards Council of India (ASCI). In FY 2021-22, 14 complaints were filed with ASCI.
Category: Advertising
Baba Ramdev’s “poisonous medicines of allopathy” comment comes 2 days after SC drops contempt charges
The contempt proceedings against Baba Ramdev began last year when the Indian Medical Association filed a petition against Patanjali’s misleading ads attacking allopathy.
‘Never good to be out of media for a long time,’ says Info Edge MD on aggressive ad spending by Naukri
According to the quarter-first earnings of Info Edge India, the company’s advertisement and promotion cost soared by 17% to Rs 100 crore from Rs 85.5 crore YoY
South Mumbai residents oppose hoardings on coastal road, MCZMA defers its plans
The MCZMA is a body that clears projects in coastal areas of the state that are governed by the Coastal Regulation Zone (CRZ) of the Environment Protection Act.
Ad war: LIC and ACESO engage in advertisement battle over policyholders
LIC came out with an ad on 13 August wherein it cautioned policyholders not to assign life insurance policies to unregulated entities
Exclusive: Beauty brand Oriflame calls for Media and Creative pitch
Oriflame is recalibrating its marketing and expansion strategies for the Indian market.
PM Modi acknowledges game devs, ignores RMG players
However, it should be noted that there was no respite given to Real Money Gaming players in the market.
Dentsu Group: India biz showing “encouraging signs” after long period underperformance
Dentsu said it will focus on strengthening cross-selling across APAC as it rolls out the One Dentsu strategy in the region.
India Shines: ‘Har Ghar Tiranga’ ad campaign highlights nation’s achievements in sports, space, and more
The ‘Har Gahr Tiranga 2024’ campaign showcased the rich diversity of India. From Leh Ladakh to Kanyakumari, the song comprises multilingual lyrics
Ethical and Legal Implications of Brands Congratulating Influencers and Athletes
Congratulatory messages often blur the lines between genuine appreciation and opportunistic marketing, writes KlugKlug’s Vaibhav Gupta.