Author: Sakina Kheriwala

Donald Trump appoints Indian-American entrepreneur as senior policy advisor for AI

Sriram Krishnan's career path took him to Facebook in 2013, where he led the company's product and business divisions. A brief tenure at Snapchat in 2016 preceded his move to Twitter (now X) in 2017, where he led several core consumer product teams. (Image source: LinkedIn)

Former Microsoft employee and close ally of Elon Musk, Sriram Krishnan will help shape US AI policy under Trump’s leadership.

OpenAI’s ChatGPT penalized in Italy for data privacy breaches

This rising interest has also driven OpenAI’s enterprise business

The watchdog’s inquiry, launched last year, also found that OpenAI had not put in place a sufficient age-verification method to protect users under 13 from AI-generated content deemed inappropriate.

Google reduces manager and VP roles by 10% in its efficiency push, CEO Sundar Pichai reveals in an internal meeting

To stay competitive, Google has aggressively integrated generative AI technologies into its offerings. Notably, the company has launched new AI features, such as a video generator, and unveiled the Gemini model, which includes a "reasoning" feature that showcases the AI’s decision-making process.

In September 2022, Pichai outlined a target for Google to improve efficiency by 20 percent. As part of this broader strategy, the company cut 12,000 jobs the following year to further streamline operations.

Publicis Groupe appoints Amazon’s Amy Armstrong as chief revenue officer

Amy Armstrong, who joins Publicis effective March 1, was most recently director of global customer development at Amazon Ads, where she led the agency and account teams of the e-commerce giant. (Image source: LinkedIn)

Amy Armstrong, the first woman to serve as Global CEO of IPG Mediabrands’ Initiative, will lead the holding company’s newly integrated connected media offering.

Tata Power’s AI Christmas film: Sandeep Goyal says AI will take on far more film production than we believe

"AI will take on a lot more of film production than we believe," Sandeep Goyal, Managing Director at Rediffusion, predicts.

As Rediffusion achieves a ground-breaking AI-generated Christmas commercial for Tata Power, MD Sandeep Goyal reflects on how AI is reshaping creativity in advertising and the future of creative professionals.

MIB includes consumer affairs representative in IDC for TV ads and programmes regulation

Specific provisions in the Advertising Code, such as those under Rule 7(2)(viii)(B), Rule 7(4), and Rule 7(5), which address consumer-related concerns, often lead to conflicts or violations that the committee needs to examine.

The Inter-Departmental Committee, established in 2021 by the Ministry of Information & Broadcasting, was set up to address complaints and take corrective actions on TV content that violates the Programme and Advertising Codes under the Cable Television Networks Rules, 1994.