Colgate’s CEO shared four pillars of strategies– first pillar is the growth of the oral category, the second is premiumization, and the third is to lead growth in toothbrushes and devices. And the last one is to diversify personal care business
Author: Mansi Jaswal
RAI opposes proposed GST rate hike on apparel, cosmetics
The Retailers Association of India (RAI) said that a steep GST hike could make formal businesses less competitive, pushing smaller players and traders towards parallel and unorganised markets
Hyundai to hike car prices from Jan 1
According to Hyundai Motor India Limited, the price hike will be done across all MY25 models, such as Tuscon and i30 Sedan, up to Rs 25,000 from next year.
PM Internship Scheme: Can Rs 5,000 stipend make a difference? Here’s what experts say
Under the PMIS Scheme young individuals aged 21-24 years from low-income households will get 12-month internship opportunities in the country’s top 500 companies
White collar hiring grows at 6% in festive season despite modest show in Nov: Naukri report
A sustained hiring momentum was seen in domains like AI-ML (at 30 percent). However, the IT sector hiring remained steady, registering a flattish trend compared to last year
Advertising boosts Swiggy’s Instamart take rate, expected to reach 20-22% soon
Swiggy Instamart’s take rate includes fees for platform and enablement services to the merchant partner, advertising revenue from brand partners, and fees charged from users which include delivery fees, convenience, and other charges
Influencers promote crypto | Ageism in advertising | Swiggy increases ad spend
Storyboard18 brings you top five news updates from the world of advertising, marketing and business of brands.
Swiggy supercharges ad spend, scaling up 13.2% to Rs 605.3 crore in Q2 FY25
Swiggy has narrowed its losses to Rs 490.8 crore in the September quarter of fiscal year 2025 compared to Rs 590 crore in the corresponding quarter of last fiscal year
Ad revenue revolution: Can q-comm challenge e-comm giants for advertising dominance?
As q-commerce firms like Zepto experience significant ad revenue growth, they are reshaping the advertising landscape, with Zepto projected to reach Rs 1,000 crore in ad revenue by 2025.
Godrej & Boyce rebrands | TN’s gaming rules | Apurva Sircar joins Flying Man Ventures
Storyboard18 brings you top five news updates from the world of advertising, marketing and business of brands.