Kashmeera Sambamurthy – Page 3

Mars launches global review of its agencies

The review will focus on Mars snacking, and they include Snickers, M&M's, Mars Petcare which further includes Pedigree, Cesar brands, further added the report. However, Mars Nutrition does not happen to be a part of the review. (Image source: LinkedIn)

The reason for the global review is to bring down the brand’s number of agency partners.

WPP brings integrated agency T&Pm fully within its global network

The full incorporation of the agency within WPP will deepen that integration, with WPP Open becoming the backbone of T&Pm’s future client service model.

As part of the move, T&Pm is placing WPP’s AI-powered marketing operating system, WPP Open, at the core of its innovative marketing models, to drive further growth through cutting-edge solutions for clients.

Ashwath Swaminathan quits IPO-bound Swiggy within a year

Before him, Karthik Gurumurthy, a Senior Vice President, left to pursue his own venture, while Anuj Rathi, the former Head of Revenue and Growth, resigned in September 2023. Additionally, former Chief Technology Officer Dale Vaz exited in April last year, stated India IPO.

Ashwath Swaminathan began his career at Kantar TNS as a senior research executive and then moved to Unilever where he spent close to 18 years.

BCCI to approach NCLT to withdraw insolvency proceedings against Byju’s after SC setback

The NCLAT had previously closed insolvency proceedings after Byju’s board member Riju Raveendran personally settled the dues with the BCCI.

The NCLAT had allowed the Byju’s-BCCI settlement, but the Supreme Court on October 23 set aside an order that permitted a ₹158 crore settlement.

Global media advisor MediaSense acquires creative and media advisory specialists R3

MediaSense will now advise clients across an expanded suite of marketing operations-related services, supporting them improve performance in an increasingly connected ecosystem where optimal marketing effectiveness necessitates more integrated management and governance of creative, content, media, data and technology. (From left to right: Graham Brown, Shufen Goh and Greg Paull)

Both MediaSense and R3 will for now, continue to operate under their existing brands.

Clevertap’s Global CEO Sidharth Malik steps down; Sunil Thomas succeeds him

Sidharth Malik began his career as a national manager at Tata Elxsi and went on to work across IBM India, Microsoft Corporation, salesforce.com, Akamai Technologies, and Freshworks.

Currently, Sidharth Malik is the SaaS Advisory Board Member at WestBridge Capital.

Asian Paints does not see a sharp turnaround in Q3; Flags high discounts, competition

While unorganised players continue to remain a threat to incumbents, aggressive forays by the Birlas, through Birla Opus and the JSW Group is further fuelling the competitive intensity. The management of Asian Paints too alluded to high competition from both organised and unorganised players. (Image source: YouTube)

For the full year, Asian Paints anticipates single-digit volume growth and is confident of keeping margins between the 18% to 20% range.

Ola Electric on path to profitability, service backlog is history now, says Bhavish Aggarwal

In the exclusive interview with CNBC-TV18, Ola Electric’s Aggarwal said the firm’s gross margin is expected to improve further in the coming quarters. (Image source: X)

Amid spotlight on CCPA’s show cause notice to Ola Electric for over 10,000 customer complaints, Bhavish Aggarwal said the service backlog is history now and that his firm has no service backlog at this point.

Goodbye, Vistara: ‘A gold-standard airline in India to replace Jet Airways’

The idea of this merger is to ensure that two airlines do not compete within the one common house of Tata. The idea is to cooperate and put together a better offering than ever before. A superior offering, writes brand strategy expert Harish Bijoor. (Image source: Unsplash)

“As Vistara merges with Air India, the challenges will be many…. two sets of people, two cultures, two attitudes, two competencies and two sets of existing abilities clash with one another…” Harish Bijoor writes an exclusive column for Storyboard18 from his last Vistara flight.

CNBC-TV18 Global Leadership Summit to bring together influential leaders and policymakers

This year’s summit will cover important themes including macroeconomics forecasts and trends that will shape industries nationally and globally. It aims to serve as a platform where influential leaders and emerging entrepreneurs can exchange transformative ideas and provide deep insights into the evolving global economic landscape while exploring how leadership and innovation reshape industries and sectors.