Author: Indrani Bose

Nazara Technologies faces a potential tax bill of Rs 1,120 crore

Nazara is aiming to identify opportunities within the gaming, esports and adtech arenas internationally particularly with a focus on established gaming IP’s/studios, those advancing in technologies like web3, Virtual Reality, and AI.

The notices, issued on July 16, allege GST liabilities of ₹845.72 crore and ₹274.21 crore respectively, for the period 2017-18 to 2022-23.

Indian Industry wishlist for Budget 2024: Tax relief, EV push & skill upgradation

Rural Barometer Report 2025 highlighted how India’s rural consumers are recalibrating their choices amidst economic strain, while embracing digital platforms at an unprecedented pace.

Industry leaders are awaiting measures that will empower their respective sectors and propel the nation towards its $5 trillion dollar ambition.

Govt considering stricter regulations on ads for anti-diabetes, sex hormone, and oncology drugs

India's top drug advisory body, the DTAB, suggested restricting advertising for these drugs after considering a proposal from Goa's Food and Drugs Administration. This move comes after several years of deliberation on the matter. (Image source: Unsplash)

To curb misleading claims, the government has drafted new rules that would require prior approval for advertising anti-diabetes, sex hormone, and oncology drugs.

The growing irrelevance of PR agencies: Can agencies stop their decline into obsolescence?

The PR industry stands at a precipice. Can it successfully metamorphose from a purveyor of press releases to a strategic partner driving business impact? Or will it succumb to the increasing pressures of a digital age demanding authenticity, transparency, and tangible results? Only time will tell. (Image sourced from Moneycontrol)

The PR industry is at a crossroads, facing a fast-changing media landscape and evolving client demands while the threat of in-house teams looms large. Can PR agencies adapt to survive or are they becoming obsolete?

BluSmart completes pre-series B funding round; secures $24 mn in investment

Punit Goyal, Co-founder, BluSmart (left) Anmol Jaggi, Co-founder, BluSmart (right) with Sumant Sinha (centre)

The fundraise saw participation from new investors including responsAbility Investments AG (impact asset manager), Sumant Sinha (global leader in the Renewable Energy sector); MS Dhoni Family Office (Cricket icon and former Indian Captain).

Meghalaya’s Bah Paul on carving space for the state’s OTT platform Hello Meghalaya amidst streaming giants

Hon’ble Minister of Department of Tourism and Department of Arts & Culture, Government of Meghalaya, Bah Paul Lyngdoh

Minister of Department of Tourism and Department of Arts & Culture, Government of Meghalaya, Bah Paul Lyngdoh discusses how Hello Meghalaya will carve out its niche and ensure discoverability for local content creators and ensure accessibility for audiences who may not speak the local languages featured on the platform.

Cricket will inevitably get involved in esports in some form: Nodwin Gaming’s Akshat Rathee

In the third quarter of FY2025 alone, it reported ₹165 crore in revenue—a 23% year-on-year increase—driven by the success of flagship properties like Playground, the Snapdragon Pro Series, and the combined DreamHack and Comic Con event.

Akshat Rathee, Co-founder and Managing Director, NODWIN Gaming discusses the vision for NODWIN’s global expansion and the unique challenges and opportunities presented by different markets, mainstream adoption of gaming and its impact on the industry.