Indrani Bose – Page 19

Nazara announces five investments totalling Rs 196 crores

ReelSaga targets India's mobile-first youth with short, serialized video series. The app will offer bite-sized entertainment, with episodes lasting one to two minutes, and monetize through per-episode microtransactions and subscription options for high-spending users.

Nazara has expanded into physical entertainment with the acquisition of a 60% stake in Funky Monkeys Play Centers Private Limited, which focuses on indoor soft play centers for children, for Rs 43.7 crores.

Post-festive blues: High-end smartphone sales underperform, says report

A few distributors indicated that as Durga Pooja and Diwali were celebrated in one month (last year, Diwali was in mid-November), it impacted demand momentum from salaried people. (Image source: Moneycontrol)

There has been a lower growth in mobile sales, especially for high-end models like the iPhone 16 and Samsung’s new foldable phones, post the festive period.

How retail investors of Zee blocked proposal to reappoint Punit Goenka as director

In his personal capacity, Punit Goenka, through his wife and son, bought ZEEL’s shares.

Even though 52 percent institutional voters supported the resolution, bulk of the retail voted against it.

Zepto crosses Rs 1,000 crores in annualized ad revenue

Kaivalya Vohra (left) and Aadit Palicha (right)

Quick commerce companies are not the only ones who have figured out the cash flow machine from ads.

NODWIN expands portfolio; acquires Trinity Gaming at Rs 24 crores

Launched by Karnataka’s IT & BT Minister Priyank Kharge at GAFX 2025, the initiative seeks to raise awareness about excessive digital consumption and integrate digital wellness into mainstream healthcare.

As part of this transaction, the founders would become shareholders of NODWIN Gaming and continue to lead the business going forward.

Can Colgate outshine peers? Volume growth key after ad spend jump

The company has significantly expanded the availability of premium products by ramping up distribution coverage from 30,000 stores to 300,000 stores, ensuring deeper market penetration and accessibility.

CLGT has been effectively leveraging AI-driven tools to deliver personalized consumer interactions on e-commerce platforms, resulting in 1.5x growth in engagement and content performance.

Gen Z fuels quick commerce growth in sportswear, wellness, and pet supplies: Meta

By prioritizing inclusive development—supporting disadvantaged groups, youth, farmers, and women—the budget strengthens purchasing power, further stimulating market demand. Additionally, initiatives aimed at boosting farm productivity, manufacturing, and exports—such as a national mission for high-yield crops and subsidized credit for farmers—will fortify supply chains and optimize input costs, ensuring long-term sectoral growth.

Even for categories such as jewellery and accessories, large electronics, home furnishings, online and offline purchases are now at par.

Illegal betting and gambling ads surge online; Mostbet7 tops with 347 ad violations: ASCI report

Majority of the violative ads were from the Home Care sector, where products claimed to be eco-friendly/ environment friendly, without adequate support data

Included in ASCI’s half-yearly complaints report are L’Oréal India, HUL, Honasa Consumer, Patanjali Ayurved, United Breweries, Urban Company, and Wipro.

83% trust video influencers for B2B content: LinkedIn

The research finds that 72% of surveyed buyers in India who consume B2B influencer content say that it helps build brand trust, and 70% say it creates awareness of different products and solutions.

93% of Gen Z buyers in India, who are aware of B2B influencer marketing, engage with B2B influencer content on a monthly basis, which is 14% higher compared to all other buyers.