Vishal Subharwal, Chief Marketing Officer and Group Head – Strategy, HDFC Life, also says that a good mix of data and gut is really important in decision-making. “So, while we must back our instinct, it’s better if it’s also backed by data.”
Tag: CXO Interview
LTIMindtree’s Shuchi Sarkar on navigating the tech industry as a female leader
Shuchi Sarkar, CMO, LTIMindtree discusses her role as CMO, the evolving tech landscape, and LTIMindtree’s focus on ABM, AI, and data-driven marketing.
CMO Weekender: Federal Bank CMO MVS Murthy on life and work, success and failure
MVS Murthy, chief marketing officer, Federal Bank, shares the advise that drives his work and life and the literature and content that fuel creativity.
ITC’s Shuvadip Banerjee on Gen Z ditching ads for immersive brand worlds
Shuvadip Banerjee, Chief Digital Marketing Officer at ITC Ltd discusses the blueprint for relevant brand activations and winning over discerning Gen Z consumers.
Focussing on middle income groups for growth in India: Kenvue
Manish Anandani, the Managing Director of Kenvue India and South Asia discusses Kenvue’s approach to essential health, self-care, and beauty in India
‘Indian market is witnessing a significant shift toward premium devices’, says Qualcomm CMO
Don McGuire, Senior Vice President, Chief Marketing Officer touches upon how Qualcomm navigated the challenge of marketing a complex technology like Snapdragon to a broad consumer audience.
Lack of joy at work leads to burnout and stress: Avi Kumar, CMO, FNP
Avi Kumar, chief marketing officer, FNP, says that apart from deriving joy from the work we do, one must prioritise one’s mental, physical, and spiritual health.
Mark Szulc on how Adobe is streamlining brand asset management
Mark Szulc, Principal Product Manager and Regional Evangelist (APAC) at Adobe discusses specific challenges that Content hubs’ integration with AEM assets aims to address for brands managing large volumes of creative assets
Know the difference between knowledge and wisdom: Poulomi Roy, Joy Personal Care
Poulomi Roy, chief marketing officer, Joy Personal Care, shares her work and life hacks and how she finds work-life balance in an increasingly fast-paced world.
EXCLUSIVE: ‘Consumption and GDP growth should be in tandem’, says GCPL’s MD Sudhir Sitapati
GCPL MD and CEO, Sudhir Sitapati told Storyboard18, “I do feel that domestic consumption needs to be spurred. GDP growth was 8 percent last year but domestic consumption is only 4 percent.”