Tag: brand marketing

Interpublic Group’s Philippe Krakowsky on gen AI and its influence on the A&M industry

Philippe Krakowsky, the global CEO of Interpublic Group along with Storyboard18's Delshad Irani

Philippe Krakowsky emphasised that AI is still in its early stages and will persistently impact the industry, helping professionals conduct tasks more efficiently and elevate human expertise in specific marketing areas.

HUL chairman Nitin Paranjpe’s speech cited India as the silver lining in a challenging era

Among other things, Paranjpe spoke about the company’s culture of developing talent and meritocracy that has made HUL a preferred employer over the years. (Representative Image: Fernando @cferdophotography via Unsplash)

A young workforce, rising consumption, enviable digital infrastructure, quest to become a favoured investment destination and a growing culture of innovation and enterprise are five factors that will help the country in its growth journey

Talented’s Binaifer Dulani’s experience of the Cannes Lions’ ‘See It Be It 2023’ programme

See It Be It has a simple mantra. See the power of the incredible female, non-binary forces of nature around you, and that of our allies, so that you have an expansive idea of what you can be.

The ‘See It Be It’ is a talent programme by Cannes Lions with the mission to achieve equal gender representation of creative directors and leaders across the globe.

Indian gaming flush with cash amid funding winter

Moving on from taxes and revenues, the report also said that India’s online gamers are expected to grow at a CAGR of 5 percent and reach 53.8 crore by FY28. (Representational image via Unsplash)

Gaming companies are spending their monies on a variety of initiatives, including acquiring new users, developing new games, and expanding into new markets.