brand marketing – Page 36

OMD Worldwide undergoes brand refresh

As reported in the Global & Regional Billings Projected 2024 report published in December 2024 by COMvergence, OMD Worldwide is the #1 global media agency network by volume, with $25.9 billion in global billings (+8 percent YoY).

It is supported by a brand refresh that features a contemporized version of its classic red logo.

Varun Beverages reports 24.7% YoY increase in revenue in 2024; expands international footprint

The company plans to deepen market penetration, continue expanding its manufacturing and distribution capabilities, and invest in technology and sustainability initiatives.

For the Q4 2024, VBL posted a 38.3% YoY growth in revenue, reaching Rs 3,688 crore.

Delhi High Court recognizes Peter England as well-known trademark

Aditya Birla Fashion and Retail, which acquired the brand in 2000, argued that the brand, first introduced in India in 1997, had become synonymous with quality menswear.

The Court acknowledged that ‘Peter England’ has become a distinctive mark, recognized by consumers nationwide, with the brand having a strong presence through around 380 outlets spread across more than 180 cities.

Marico to continue ‘shrinkflation’ for few more quarters: CEO Saugata Gupta

Marico's Parachute Coconut Oil witnessed transient sluggishness in volumes in Q4

Marico MD and CEO Saugata Gupta said that prices are expected to cool down once the flush season resumes from early Q1 FY26 (April-June)

Pankaj Chaddah’s Swyft journey from Zomato’s kitchens to mental health wellness

Under Pankaj Chaddah's leadership, Zomato expanded beyond restaurant listings to include food delivery, online ordering, table reservations, and digital payments. (Image: Startup Grind)

Pankaj Chaddah, a key co-founder of Zomato, transitioned from the food-tech industry to mental wellness with his new venture, Shyft.

‘Anticipated threat of D2C brands as early as 2020’: Marico MD Saugata Gupta

Saugata Gupta, CEO of Marico

Marico’s MD Saugata Gupta said the company anticipated the threat of D2C brands eating into incumbent players’ growth in 2020

Trademark Dispute: Bombay High Court rules in favor of ABD, temporarily halts Mansion House launch

The HC decision follows the hearing of three petitions against the non-regulation of deepfake technology in the country and the threat of its potential misuse.

The court has granted Tilaknagar Industries a temporary stay to file an appeal, putting the execution of the order on hold for four weeks.

Radio Mirchi operator ENIL posts Rs 16 crore profit in Q3 FY25

Radio Mirchi has reported a profit of Rs 16 crore in the third quarter of fiscal year 2025

The company’s consolidated revenue stood at Rs 159 crore, up 9 percent year-on-year

OpenAI’s logo redesign and new visual language: When nothingness becomes the new bold

ChatGPT app witnessed a 28% month-on-month rise in downloads in March 2025

Even though OpenAI’s rebrand aims to fix its “disjointed presentation,” sometimes this very pursuit of visual uniformity stifles creativity and limits the organic evolution of a brand’s identity.