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HUL sees rise in consumer complaints against its advertisements

In FY 2020-21 HUL in its annual report, had disclosed that 28 complaints were filed against its ads with the Advertising Standards Council of India (ASCI). In FY 2021-22, 14 complaints were filed with ASCI.

‘Never good to be out of media for a long time,’ says Info Edge MD on aggressive ad spending by Naukri

Info Edge India's Managing Director Hitesh Oberoi. (Image source: Plaksha University)

According to the quarter-first earnings of Info Edge India, the company’s advertisement and promotion cost soared by 17% to Rs 100 crore from Rs 85.5 crore YoY

Ad war: LIC and ACESO engage in advertisement battle over policyholders

According to the Life Insurance Corporation of India, 'Certain unregulated entities may be seeking to benefit at the cost of LIC's strong market position and sovereign guarantee'

LIC came out with an ad on 13 August wherein it cautioned policyholders not to assign life insurance policies to unregulated entities

India Shines: ‘Har Ghar Tiranga’ ad campaign highlights nation’s achievements in sports, space, and more

Har Ghar Tiranga Anthem 2024

The ‘Har Gahr Tiranga 2024’ campaign showcased the rich diversity of India. From Leh Ladakh to Kanyakumari, the song comprises multilingual lyrics

SC drops contempt of court charges against Patanjali, Baba Ramdev, Balkrishna

The arrest warrant was issued against Baba Ramdev and Acharya Balkrishna over them failing to attend a court hearing scheduled earlier this month.

In February, the SC imposed a ban on Patanjali Ayurved’s misleading ads and issued contempt of court notices to Ramdev and Balkrishna.

Bharti Airtel’s ad spendings decline by 14.2% in FY24; plans to increase women workforce by 20%

The platform, available in India on Airtel Xstream devices powered by Android TV OS, redefines how televisions engages users, providing live and real-time content even when the TV is not in active use.

Bharti Airtel’s spending on business promotion stood at Rs 1,068 million as of March 2024 as compared to Rs 1,166 million in FY23

Exclusive: MIB to evaluate which products in health sector will require SDCs

The ministry stated that it has received concerns from Honorable Members of Parliament, statutory organizations, and public grievances regarding content on OTT platforms.

According to recommendations made by industry stakeholders, food companies which fall under the purview of Food Safety and Standards Authority of India (FSSAI) will need to acquire an SDC to advertise on any medium.

Stopped sale of 14 products after suspension of license: Patanjali Ayurved tells Supreme Court

Patanjali's Chyawanprash ad under scrutiny as Dabur seeks immediate relief

The Uttarakhand government on April 30 suspended manufacturing licenses of 14 products made by Patanjali Ayurveda and Divya Pharmacy

FSSAI suspends license of a KFC outlet in Tamil Nadu for using synthetic magnesium silicate

As of now, KFC has begun a pilot programme in Gurugram on ONDC. The nationwide roll out is expected soon.

FSSAI said that synthetic magnesium silicate can be used as a food additive but restricted to certain foods like salt and in manufacturing plants

Firm offers AI-powered assistance to advertisers dealing with SC’s directive on self-declaration certificate

The survey reveals that Indian businesses are optimistic about the future, especially with the advent of generative AI (GenAI). (Photo: Unsplash)

Gurugram-based mFilterIt has come out with an AI-powered solution, to empower companies to protect their brands, maximize campaign effectiveness, and achieve their marketing goals