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HUL cuts advertising spend, reports slight profit dip in Q2 FY25

HUL reduced its advertisement and promotion expenses by 13.8 percent in Q2 FY25.

HUL posted a marginal decline (at 4 percent) in profit to Rs 2,612 crore in Q2 FY25 from Rs 2,717 crore on a standalone basis

Zomato’s profit declines 30% QoQ to Rs 176 crore; Ad expenses surge to Rs 343 crore

Zomato's Q2 FY25 profit jumped by 369 percent YoY

Zomato spent Rs 343 crore between July and September 2024 as compared to Rs 303 crore in the corresponding quarter last year.

Homebuyers’ association calls for real estate guidelines under Consumer Protection Act: Report

NCR remained a significant player in Pan India’s housing sales, capturing 15 percent of total sales in Q3 2024 ( Image: Unsplash)

The association highlighted the issue of misleading advertisements, wherein developers exaggerate the features of properties.

Elon Musk drops Unilever from X’s antitrust lawsuit, reaches agreement on brand safety

Elon Musk has dropped the name of Unilever from antitrust lawsuit

A lawsuit accused the World Federation of Advertisers and group members Unilever, CVS Health, and Dansih renewable energy firm Orsted of conspiring to withhold ‘billions of dollars in advertising revenue’ from X

Hyundai Motor India increases ad budget as IPO nears, eyes trusted brand positioning

Hyundai Motor India profit witnessed 16.5 percent decline of Rs 1,337 crore compared to Rs 1,602 crore year-on-year basis.

According to the Draft Red Herring Prospectus (DRHP), submitted to the Securities and Exchange Board of India (Sebi) in June this year, Hyundai Motors has spent Rs 677 crore on advertisement and sales promotion on a standalone basis in fiscal year 2023 (FY23)

W+K shuts Mumbai office; scales back operations, staff

Wieden+Kennedy has announced that it will shut its Mumbai office by the end of the year

The announcement comes after the agency’s chief creative officer (CCO) Santosh Padhi (Paddy) and president Ayesha Ghosh announced their departure

Swiggy’s ad spend drops 26% to Rs 1850 crore in FY2024; to ‘cost-effectively’ invest in marketing

Swiggy will make its debut on the stock exchanges on 13 November

Swiggy has proposed to spend up to Rs 1000 crore, over four calendar years on brand marketing services across various channels, including traditional media

Bombay High Court restrains Abbott’s ad, grants temporary relief to HUL: Report

The board formed a committee of independent directors to explore various alternatives for the ice cream business and provide recommendations. These recommendations will be reviewed by both the Audit Committee and the Board.

HUL’s legal representative reached out to Abbott and sought clarity on the issue, but said that it failed to get any ‘substantial’ response from Abbott

Patanjali’s ad, sales promotion expenses soared by 145% to Rs 424.7 crore in FY2024

Patanjali Ayurved posted a standalone profit of Rs 308.97 crore in Q2 FY25

Patanjali’s exports also declined by 39% to Rs 323 crore in FY2024 from Rs 530.7 crore in FY23 due to ‘intense competition in the international market’.

Fish extract in ‘Divya Dant Manjan’: Delhi HC seeks response from Patanjali over ‘misbranding’ of dental product

Patanjali's 'Divya Dant Manjan' embroils in a controversy over its ingredient

Petitioner Yatin Sharma said that Patanjali’s “Divya Dant Manjan” packaging has a green dot mark, an indicator of vegetarian status, containing “Samudraphen”, a fish-derived compound