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Siti Networks’ ad income drops 20.3 percent to Rs 115.8 crore

Siti Networks Ltd narrowed its consolidated loss to Rs 204.5 crore in FY24 from Rs 314.5 crore in FY 23

Siti’s advertising income also witnessed a drop of 20.3 percent to Rs 115.8 crore in FY 2024 compared to Rs 145.3 crore in FY 2023

Colgate boosts ad spend by 14% to Rs 442 crore in H1 FY25

Colgate reported a 16.17 percent rise in its net profit at Rs 395.05 crore in the quarter ended September 2024.. (Image: anne-nygard via Unsplash)

The oral healthcare firm spent Rs 442 crore between April and September 2024 compared to Rs 387 crore in the same period last year.

Storyboard18 Impact: ASCI to report B4U Music’s betting ad to MIB

Storyboard18 reached out to Santosh Garg, Director of B4U Network Limited, for a comment, but he declined to respond.

Additionally, B4U Television Network India Limited has blacklisted the marketing agency that paid for the advertisement’s telecast.

Emami’s ad spend drops 35.45% in Q2, net profit rises 30.8%

According to Emami, brands like Navratna, Dermicool, and the Healthcare range and Pain Management range performed well in Q2

The maker of Zandu, Navratna, and other personal care brands booked a profit of Rs 214.10 crore in Q2 FY 25 compared to Rs 163.58 crore in the corresponding quarter of last fiscal year.

Saregama’s advertising expenses soar 91.6% in Q2 FY 25; Revenue from videos sees 378% jump

Saregama Ltd revenue from music declined by 2.5 percent in Q2 FY 25 to Rs 152.8 crore

Saregama Ltd’s consolidated profit in Q2 FY25 stood at Rs 44.95 crore compared to Rs 48 crore in the corresponding quarter last fiscal

HUL, Marico, Godrej trim ad spending in Q2 FY25 to counter inflationary pressures

HUL slashed the ad spending by 14.8% in Q2 (Photo by Daria Volkova on Unsplash)

However, Patanjali Foods stepped up advertising & sales promotion substantially to Rs 130 crore in Q2 FY 25

Dabur India cuts ad expenses by 5% in Q2 FY25, net profit declines 17%

Dabur India's net profit also witnessed a decline of 17 percent to Rs 425 crore YoY

Dabur spent Rs 164.87 crore between July and September 2024 compared to 173 crore in the same period last year.

IPO-bound Swiggy increases focus on brand marketing, allocates Rs 1,115 crore

Swiggy has scaled up its advertising and promotion expenses by 13.2 percent to Rs 605.3 crore

Swiggy IPO will open for subscription on November 6 and close on November 8. The food delivery platform has set a price band of Rs 371-390 a share. Swiggy will make its debut on the stock exchanges on 13 November