Tag: Ad campaign

Election Commission’s advisory to political parties, ‘Use label if content is AI generated’

The parties now have to clearly label any images, videos, audio, or other materials created or significantly modified using AI technologies must be clearly marked with labels such as “AI-Generated,” “Digitally Enhanced,” or “Synthetic Content.” Campaign advertisements or promotional content, whether shared online or on other platforms, must include disclaimers whenever synthetic content is used.

The aim of the guidelines was to prevent political parties and their representatives from disrupting a fair playing field by using “deep fakes” or AI-generated distorted content.

Duolingo’s new campaign #EnglishMeinNahiJamta celebrates linguistic diversity

Delving deeper into India’s linguistic irritations, the survey revealed that 55% of Indians have either committed or come across the incorrect use of common homophones like 'your/you're,' 'their/there/they're,' using 'anyways' instead of 'anyway,' or the perennial 'who/whom' confusion. (Representative Image: Surendran MP via Unsplash)(Representative Image: Surendran MP via Unsplash)

68 percent urban Indians agree that there are certain phrases or words in a language that convey nuanced meanings which cannot be fully translated or expressed in English.