Diageo appoints Varun Koorichh as vice president – marketing

Varun Koorichh, who started his career at Perfect Relations as associate image manager, his innings at PepsiCo began as a management trainee.

With a 15 year experience at PepsiCo, his previous role at the American multinational food, snack, and beverage corporation was marketing director, food service – global customers.

Government busts eight YouTube channels for propagating fake news

These eight YouTube channels had a cumulative count of almost 23 million subscribers. (Representational image by bruno neurath-wilson via Unsplash)

These channels include Yahan Sach Dekho, Capital TV, KPS News, Sarkari Vlog, Earn Tech India, SPN9 News, Educational Dost and World Best News. These channels were thoroughly fact checked by the Press Information Bureau.

Centre mulling increasing filming incentives for global production, says I&B secretary

Chandra said the government received six to seven applications from producers to film in the country under the incentive scheme but expressed displeasure that the initiative was not known to those in the animation and visual effects industry.

The government unveiled an incentive scheme for audio-visual co-production where the Indian co-producer can claim a cash reimbursement of up to 30 per cent on qualifying expenditure in India, subject to a maximum of Rs 2 crore.

Lodestar UM bags Protean’s integrated media mandate

Wireless subscribers increased from 1,158.49 million at the end of December 2023, to 1,160.71 million at the end of January 2024, registering a monthly growth rate of 0.19 percent. (Image by Markus Spiske via Unsplash)

Lodestar UM’s mandate for Protean spans the entire media spectrum across mainline, digital, out of home, and special projects.

Xiaomi’s Jaskaran Kapany joins Table Space as CMO

In a career spanning two decades, Kapany has held leadership roles within marketing with leading companies such as smartphone brand Xiaomi; Paytm, mobile commerce company & ICICI Prudential- life insurance player.

Kapany mandate is to strengthen Table Space’s strategy to consolidate its position in the managed workspaces sector and establish it as a strong brand name.

Havas Worldwide India announces key appointments in strategy team

From left - Jasravee Kaur Chandra and Mohini Varma

Mohini Varma has joined as executive vice president & planning head – North, and Jasravee Kaur Chandra has been appointed as senior vice president of Havas Worldwide India. Both will report to Anirban Mozumdar, chief strategy officer, Havas Worldwide India, and will be based out of Gurgaon and Mumbai, respectively.

28% GST impact: Mobile Premier League lays off 350 employees

Catz in his call, did not talk about how the business will be brought to a halt. (Representative Image: Tarik Haiga via Unsplash)

The announcement of higher tax rates for online gaming had the industry anticipating a significant financial burden. This move has already led to layoffs, starting with MPL.