November 2024 – Page 32

Gig economy booms: 1.2 million roles posted in festive season 2024

During the festive season, several businesses are turning to gig workers as a flexible staffing solution and offering attractive pay packages to secure their services.

In 2024, gig worker demand surged by 10 percent, pushing the total demand to 22 percent compared to 2023

OnePlay onboards Akshat Rathee as strategic investor and advisor

With over 20 years in the gaming and esports sector, Akshat Rathee has expanded NODWIN Gaming into Asia's largest esports company, building an international footprint across the Middle East and Europe.

Industry veteran and NODWIN Gaming co-founder Akshat Rathee joins OnePlay to strengthen the platform’s position in India’s competitive cloud gaming market.

NRAI looks for Commercial & Marketing Agencies for Shooting League of India

The annual shooting professional league is slated to be launched in 2025 and will feature 6-8 franchise teams from across India.

The League was announced by NRAI in October following unanimous approval by the governing body

Zomato partners with NSE to launch financial literacy drive for delivery partners

Through a series of workshops and training sessions, Zomato and NSE will guide delivery partners on various financial instruments, helping them prepare for unexpected expenses and work towards long-term financial independence.

Aiming to reach 50,000 delivery partners across India, the program offers financial literacy workshops and support on personal finance management.

Diwali 2024 sees 14% online sales growth, fashion leads the charge: Criteo

The survey further reveals that West India experienced the highest sales growth at 8%, while North, South, and East India each recorded a 7% increase.

The most deliberate shoppers took over one and a half months to finalise their purchases, highlighting a careful selection process during the festive season.

Deadline for FM Phase-III radio channel auctions extended to December 9

The original deadline for submitting applications was November 15, 2024.

Mock auctions are scheduled to take place 4-5 days after the pre-qualification, with the actual e-auctions set to begin just four days following the mock round.

RBI awards web series contract to Star India

The panel (set up by RBI) is expected to submit its report within six months of its first meeting.(Image source: Moneycontrol)

While Zee Entertainment Network and Discovery Communications India did not qualify beyond the technical evaluation round, Star India Pvt Ltd and Viacom 18 made it to the final round.

Coca-Cola India’s ad and sales promo expenses up 35.47% to hit Rs 1,520.21 in FY24

Coca-Cola at the time also brought in Dentsu as a complementary media partner to provide specialized capabilities in select Asian markets.

Coca-Cola India’s expenses on advertising and sales promotion were up 35.47 per cent to Rs 1,520.21 crore during FY24, from Rs 1,122.11 crore a year ago.

Clevertap’s Global CEO Sidharth Malik steps down; Sunil Thomas succeeds him

Sidharth Malik began his career as a national manager at Tata Elxsi and went on to work across IBM India, Microsoft Corporation, salesforce.com, Akamai Technologies, and Freshworks.

Currently, Sidharth Malik is the SaaS Advisory Board Member at WestBridge Capital.

Jubilant FoodWorks reports 26.4% decline in PAT; adds 73 new stores globally

Jubilant FoodWorks added 73 net stores in the quarter, including 51 stores in India, 17 in Turkey and 5 in Bangladesh.

Domino’s witnessed a revenue growth of 8.1 per cent while it saw an increase of 20.2 per cent in orders in Q2 FY25.