Month: October 2024

L’Oréal Professionnel’s marketing head Aditi Anand quits

As the head - creative strategy for Coca-Cola, India and South West Asia, Anand led Creative Strategy for Coke in India and Southwest Asia. In this role, I was responsible for translating the Brand and Business strategy into a Consumer Strategy and communicating the same through rich, immersive platform ideas.

Aditi Anand began her career at Bharti Airtel and went on to work across Flipkart, Micromax Informatics, HMD Global and The Coca-Cola Company.

CCI approves Patanjali Foods’ Rs 1,100 crore acquisition of Patanjali Ayurved’s home and personal care business

The acquisition of Patanjali Ayurved's HPC division comes as part of Patanjali Foods' broader vision to expand into FMCG and fast-moving health goods.

The Competition Commission of India (CCI) has greenlit Patanjali Foods’ acquisition of Patanjali Ayurved’s non-food business, marking a significant step towards expanding its FMCG portfolio.

Honasa Consumer’s Anuja Mishra on influencer marketing, customer expectations and more

"We are operating at different price points and different indices; there's strong growth in both the premium and mass segment. But in the current context, we are very much a masstige brand", says Anuja Mishra, EVP & CMO, Honasa Consumer.

Anuja Mishra, EVP & CMO, Honasa Consumer talks about the company’s growing focus on offline retail and the growing significance of quick commerce in tandem with its online presence. She further discusses the discontinuation of Ayuga and Momspresso and how value continues to drive growth for Honasa Consumer.

Tata Consumer Products appoints Partha Biswas as President – RTD

Before Viacom 18, Partha Biswas worked for 17+ years in FMCG and Telecom sectors, namely with ACT Fibernet and Hindustan Coca-Cola Beverages (HCCB). During his role at HCCB, he led Trade Marketing and Category Development collaborating across 9 brand teams and 13 operating units.

Previously, Partha Biswas led Viacom18 as EVP and Head of Business – Hindi General Entertainment Channels.

Former Hershey exec Sarosh Shetty to be interim CEO – ICH, Piramal Pharma; Nitish Bajaj resigns

In recent years, Sarosh Shetty has worked as an independent consultant, driving business strategy and growth for various consumer-focused businesses. In his last corporate role, he was in a global leadership role as the Director for Strategic Growth and Innovations for international markets at The Hershey Company. (From left to right: Sarosh Shetty and Nitish Bajaj)

Sarosh Shetty brings 27 years of experience in leading global consumer driven organisations such as Hershey, Unilever, Mahindra & Mahindra, Whirlpool and Colgate Palmolive. This includes marketing and business leadership roles, both in India and globally.

Kaya’s Group CEO Rajiv Nair resigns

Rajiv Nair began his career at Shoppers Stop and held various roles in different capacities. He was the business head - general merchandise & apparel, Hyoercity Retail India, and also held the designation of CEO at Celio.

Nair has stated the reasons for his departure are personal and to further his career goals.