Month: August 2024

Modern consumers demand authenticity and relatability in brand messaging, says HUL’s Harman Dhillon

Dhillon highlights that modern consumers are increasingly drawn to brands that resonate with their personal beliefs and values.

Through initiatives like “Mothermonials,” Dhillon believes that Dove is not just selling products but also playing a vital role in challenging societal norms and fostering a more inclusive and positive perception of beauty.

Meghalaya becomes first Indian state to sponsor an esports team

Additionally, Telangana is likely to be the first state to introduce comprehensive esports policies.

Meghalaya’s vision includes developing esports infrastructure, hosting tournaments, and providing comprehensive support to players, with the aim of bringing them to the forefront and representing Meghalaya, and India, on the global stage, including in future esports Olympics.

X announces closure of operations in Brazil, services to continue

Pickles played a crucial role in X's interactions with various governments, serving as the company's spokesperson in battles with countries such as Brazil.

X, the social media platform previously known as Twitter, has announced it will cease its operational presence in Brazil, effective immediately. Despite this decision, the platform will remain accessible to users across the country.

Fittr and Rohit Sharma partner to introduce Fittr Hart Ring

Rohit Sharma, who has long been a proponent of maintaining peak physical condition stated, “Fitness isn’t just about hitting the gym—it’s about understanding your body and making informed choices every day, regarding overall wellbeing.”

The Fittr Hart ring tracks everything right from daily steps, activity to sleep quality, heart rate, spo2, recovery, stress levels, skin temperature and even Vo2max, offering real-time insights into one’s health.

Maestro Ustad Amzad Ali’s son compose patriotic music for Independence Day

This musical creation, unveiled on the occasion of Independence Day is a stirring blend of traditional Indian classical music with contemporary rhythms, reflecting the diverse cultural heritage of India.

This musical creation, unveiled on the occasion of Independence Day is a stirring blend of traditional Indian classical music with contemporary rhythms, reflecting the diverse cultural heritage of India.