October 2023 – Page 39

DGGI Mumbai Zone sends GST notices to Dream 11 and Play Games 24/7

Nazara is aiming to identify opportunities within the gaming, esports and adtech arenas internationally particularly with a focus on established gaming IP’s/studios, those advancing in technologies like web3, Virtual Reality, and AI.

Dream11 has been accused of improper classification of online fantasy sports gaming activities. The DGGI Mumbai Zone, in its notice, said Dream11 failed to submit the requisite documents despite several reminders. To address these concerns, a detailed inspection was conducted by the DGGI on September 14, 2023.

Zomato surges 72 percent this year, nears 52-week high on ICC World Cup booster

Last year, Zomato faced backlash after releasing a promotional advertisement ‘Kachra can change the game’ on occasion of the World Environment Day. (Representative Image: Ravi Sharma via Unsplash)

Zomato share price has soared around 67 percent in the past one year. Technicals show that the relative strength index of the stock stands at 61.3, implying that it’s trading neither in the overbought nor in the oversold territory

Philips collaborates with esports platform College Rivals for Philips OneBlade

There will be on-ground challenges with the product to highlight how it provides a ‘No Nicks, No Cuts’ grooming experience. The collaboration aims to redefine the intersection of gaming, grooming and innovation. (Image Source: Philips India via Instagram)

In this association, College Rivals will represent Philips OneBlade during the tour of its gaming trucks across twenty college campuses in Hyderabad, Mumbai, Pune and Bangalore.

Airbnb contributed INR 72 billion to Indian economy in 2022: Report

The new directors join chief executive officer Anirban Mukherjee and chief finance officer Arvind Agarwal on the board of PayU India. (Representative Image: Towfiqu barbhuiya via Unsplash)

Airbnb contributed over $920 million (INR 72 billion) to Gross Domestic Product (GDP) and supported over 85,000 jobs in India in 2022 alone.

Cleartrip introduces Flipkart’s ‘The Big Billion Days’ on its platform

The ongoing round values Flipkart at a premium of around 5-10 percent from its previous valuation. Flipkart was last valued at around $33 billion, after accounting for PhonePe's separation. The Economic Times first reported the development. (Still from an ad)

A range of system enhancement measures have been rolled out to promote self-service. In case a customer does not find a resolution online, he/she can request a callback. Processes have been re-engineered to make support available 24/7, on call, and on social media (mention Twitter/Facebook) for instant resolution.

Mankind Pharma elevates Sanjay Koul as chief marketing officer

Sanjay Koul has more than two decades of experience in the pharmaceutical industry.

Prior to this, he held the position of senior president at Mankind Pharma.

Upcoming Digital India Bill may reinforce TRAI’s net neutrality regulations

According to TRAI, number of telephone subscribers reached 119.9 crore in FY24.

The bill may make it mandatory for intermediaries to comply with the Prohibition of Discriminatory Tariffs for Data Services, a piece of regulation that was brought in by TRAI to uphold net neutrality principles in India.

Piyush Pandey and Devika Bulchandani on all things new at Ogilvy India

Piyush Pandey and Devika Bulchandani, global CEO, Ogilvy

After over four decades at Ogilvy in various creative and leadership roles, Piyush Pandey, chairman global creative and executive chairman of Ogilvy India will move to an advisory role. In this role Pandey will continue to work closely with major clients and the agency’s executive team to ensure that Ogilvy India maintains its leadership position in India.

Four mantras to choose the right agency for your brand

t offers an unparalleled platform for creators, agencies, brands, and industry experts to engage, exchange ideas, and celebrate the triumphs of digital creativity and innovation.(Representative Image: HamZa NOUASRIA via Unsplash)

From the cultural connect of the brand with the audience, to an agency’s reputation to the passion behind brand-building, there are a whole lot of factors to be considered. If a certain familiarity and comfort can be built from the very start, teething troubles can be mitigated, writes the author.

Election season fuels surge in ad spends in news media across MP, Rajasthan and Chhattisgarh

Recently, there were deepfake videos circulating of Union Home Minister Amit Shah, Congress’s Rahul Gandhi and of actors Aamir Khan and Ranveer Singh. These videos were promptly taken down from social media platforms and complaints were filed to this effect. (Representative Image: Phil Scroggs via Unsplash)

Experts see a surge in ad spending across states as political campaigns and regional advertisers look to amplify reach, fuelled by increased disposable incomes and post-election economic dynamics.