Month: August 2023

Storyboard18 YoungGuns are here! The biggest celebration of next-gen creativity

YoungGuns is an annual recognition program that puts creativity and talent back in the spotlight.

YoungGuns is the grandest celebration of the brightest brains, revolutionary ideas and creativity enhanced by technology, which are putting India on the global map, creating future-ready brands, and powering the growth of businesses. The work of young professionals in advertising and marketing has helped brands and businesses grow and given India greater creative and business clout the world over. We honour, recognise and celebrate these pathbreaking, promising young individuals through Storyboard18’s YoungGuns initiative, a flagship programme from the Network18 Group.

India imposes curbs on import of laptops, tablets, and computers

Innerwear is about increasing users' comfort by offering them a wide selection of design, fit, fabric, size, etc, which leads to a large number of SKUs. The category has further expanded due to the increasing popularity of new products like period panties, intimatewear and maternity innerwear. (Image sourced from CNBC)

Import of laptops, tablets, all-in-one personal computers, and ultra small form factor computers and servers falling under HSN 8741 shall be ‘restricted’ and their import would be allowed against a valid licence for restricted imports.

Will you drink oat milk if Ajinkya Rahane tells you to? OATEY’s founders seem to think so

Rahane’s association with OATEY allows the brand to reach a wider audience, both domestically and internationally, amplifying its brand awareness and impact. (Image sourced from Moneycontrol)

Ajinkya Rahane, who has come on board as investor and brand ambassador is expected to play a crucial role in persuading consumers to make the shift to healthy beverages.

GST Council decision on online gaming: Industry voices concerns and hopes for future review

The Supreme Court recently stayed the Karnataka High Court's judgment that had quashed the GST department's show-cause notice to Gameskraft in May 2023. (Representative image by Michał Parzuchowski via Unsplash)

While re-strategising business models might be an option for the larger players, for the smaller online gaming enterprises, the weight of taxation could prove to be insurmountable as per stakeholders.

Ad body ISA pushes for transparency, accountability in advertising

This initiative seeks to safeguard the interests of brands while fostering healthy relationships between advertisers and agencies. (Representative Image: Jon Tyson via Unsplash)

The ISA Media Charter, as it is called, aims to establish data ownership and the right to audit digital and programmatic advertising, ensuring agencies handle sensitive information responsibly.

Digital Personal Data Protection bill, 2023: DPB can advise government to take down content or block access

According to the report, the rising prominence of GCCs, highlighting India's increasing ability to meet international tech demands, is a key contributor to the country’s growth. (Representative Image: Towfiqu barbhuiya via Unsplash)

The unexpected inclusion of content takedown powers has raised concerns among experts, particularly regarding its potential impact on internet and social media platforms.

Avyan Global appoints Gautam Dutt as CEO

Gautam Dutt brings with him extensive industry experience having held senior marketing and agency roles across India, China, Hong Kong, and Singapore.

In his new role, Gautam Dutt will be responsible for driving expansion of Singapore headquartered Avyan Global through accelerated client acquisition and regional expansion primarily focussed on Southeast Asia and India.