Nithin Kamath, who is among the 31 members of the Council, will advise the central government on measures needed to build a strong ecosystem for nurturing innovation and startups in the country.
Category: Brand Makers
When Edelweiss AMC CEO Radhika Gupta’s image featured on a Parle-G biscuit pack
A look at the CEO’s “first wow advertising moment”.
Leadership 101: What bosses at ad agencies shouldn’t do
Rule No. 1: Be the senior you wanted when you started working, not the one you got.
Castrol India’s Rohit Talwar on marketing and new campaign targeting truck drivers
The lubricant company’s advertising is aimed at helping truck drivers to stay healthy and safe while spurring their entrepreneurial zeal.
VML sets up new leadership team for Asia Pacific
The agency will announce India’s leadership in Q1 2024.
Grey gets a new team to handle The Coca-Cola Company
Hope Nardini, Raig Adolfo, Brian Weston, and David Toussaint, will be a part of WPP Open X, the bespoke integrated agency model created to service TCCC.
Music concerts are set to be a ₹1,000 crore business in India
According to a report by consulting firm EY, India’s music concerts are expected to generate revenue of ₹1,000 crore by 2025. The highest growth is expected in concerts with audiences of under 2,000 — more than double from 7,000 to 15,000.
Skincare is not just about looking good, it’s about feeling confident in one’s own skin: VLCC’s Puneet Gulati
The burgeoning middle class, driven by rising disposable incomes, urbanisation, and the pursuit of a better lifestyle, is exhibiting a noteworthy demand for beauty and wellness products and services, says Puneet Gulati, chief marketing officer, VLCC.
It is a good time to be a brand manager: Sameer Satpathy, CEO, ITC Personal Care
One of the biggest challenges a marketer faces today is how to engage with consumers who are moving away from mainstream media.
CXO Moves: Exec movements in Publicis Worldwide, Nothing, Ogilvy and more
Executives move in the world of brands and agencies.